喜茶工艺店,广州 / say architects

好工艺,慢慢来

项目标签

设计公司
SAY ARCHITECTS
位置
中国
类型
建筑
材料
木材金属皮革
标签
室内设计广东广州
分类
奶茶店休闲娱乐商业建筑茶室

感谢 SAY ARCHITECTS 予gooood的分享以下内容。更多关于:SAY ARCHITECTS on gooood
Appreciation towards SAY ARCHITECTS for providing the following description:

没有人愿意等一杯茶。
扫码,付款,叫号,取走。杯子是热的,但茶是怎么来的,没人看见。

No one wants to wait for a cup of tea. Scan, pay, wait for your number, take it away. The cup is warm, but how the tea came to be is nowhere to be seen.

▼项目概览,Overview of the Project © Wen Studio

heytea craft store by say architects

▼立面,Facade © Wen Studio

heytea craft store by say architects

新茶饮把一切都推向了更快:更快上新,更快出杯,更快复制下一家店。爆款还没被记住,就已经过时。
喜茶工艺店,想做的是另一件事:慢下来。

New tea beverages have pushed everything toward speed: faster launches, faster service, faster replication of the next store. A hit is outdated before it is even remembered. HEYTEA Craft Store wants to do something else: to slow down.

▼木质入口与喜茶工艺店标识,
Timber Entrance and HEYTEA Craft Store Signage © Wen Studio

heytea craft store by say architects

制茶这件事,本来不该快。铜锅要一锅一锅地煲,茶要慢慢地萃,胚在锅里翻几个来回,才勉强叫做出来一杯茶。可新茶饮把这套能看见的过程,都收进了后厨,变成一台看不懂的机器、一个按单出杯的通道。消费者喝下去的那杯茶,和”茶是怎么做出来的”这件事,彻底断了线。

Tea-making was never meant to be fast. Copper pots must simmer batch by batch, tea must be extracted slowly, and the leaves must turn in the pot several times before it can barely be called a cup of tea. Yet the new tea industry has tucked this visible process back into the kitchen, turning it into an unreadable machine and a channel that dispenses by order. The cup consumers drink and the question of how tea is made have been completely disconnected.

▼L型长吧台与整体工坊空间,L-Shaped Counter and Workshop Interior © Wen Studio

heytea craft store by say architects

如何打破人、工艺与茶之间的距离?

How can the distance between people, craft, and tea be bridged?

▼制茶工艺被移至台前,Tea-Making Brought to the Front © Wen Studio

heytea craft store by say architects

很多品牌把高效当成信仰,把门店做成能更快出杯的通道。吧台藏在后厨,顾客是流水线上等交付的终端。say的想法不一样——空间不应该只服务于出杯,还应该服务于停留。为喜茶工艺店做的策略是:把制茶从后厨搬到台前,让工艺在这里重新被看见。着急的人,可以更快地走;愿意慢的人,能坐下来看一杯茶慢慢被做出来。

Many brands treat efficiency as a belief, turning stores into channels for faster dispensing. The counter hides in the back kitchen, and customers become terminals waiting for delivery on an assembly line. say thinks differently—space should not only serve drink service, but also lingering. The strategy for HEYTEA Craft Store is to move tea-making from the back kitchen to the front, allowing craft to be seen again. Those in a hurry can leave faster; those willing to slow down can sit and watch a cup of tea being made.

▼L型长吧台与裸露顶面,L-Shaped Counter and Exposed Ceiling © Wen Studio

heytea craft store by say architects

▼制茶吧台与顾客就坐区,Tea-Making Counter and Customer Seating Area © Wen Studio

heytea craft store by say architects

这个策略,从推开大门起就开始生效。门头轻轻内退,让出一角屋檐。门把手是铸铁的,裹了一层手工缝制的皮套。在你点单之前,手已经先摸到了工艺的温度。

This strategy begins the moment the door is pushed open. The entrance gently recedes, giving way to a modest eave. The door handle is cast iron, wrapped in a hand-stitched leather sleeve. Before you order, your hand has already touched the warmth of craft.

▼序厅木工桌与保留拆除痕迹的裸顶,
Woodworking Table and Exposed Ceiling Retaining Traces of Demolition © Wen Studio

heytea craft store by say architects

▼木工桌与制茶操作区,Woodworking Table and Tea-Making Area © Wen Studio

heytea craft store by say architects

踏入序厅,木工桌静立一侧,焙茶机在低温里慢慢焙茶。茶叶吐出暖香,在视线到达之前,嗅觉先抵达。转身向内,空间的核心是一条L型长吧台斜向贯穿。墙、顶、柜三面把吧台框定出来,把视线聚焦在茶本身。顾客落座的位置,正对着制茶师。铜锅、滤网、壶嘴起落,都在眼前发生,一杯茶的来处,被一件件拆开给你看。

Stepping into the vestibule, a woodworking table stands quietly to one side, while a tea roasting machine slowly roasts leaves at low temperature. The leaves release a warm aroma; before sight arrives, scent gets there first. Turning inward, the heart of the space is an L-shaped counter running diagonally through. Wall, ceiling, and cabinetry frame the counter on three sides, focusing attention on the tea itself. The seating faces the tea maker. Copper pots, strainers, and spouts rise and fall before your eyes, as the origins of a cup of tea are unpacked piece by piece.

▼木质家具与手工艺展示,Timber Furniture and Craft Display © Wen Studio

heytea craft store by say architects

▼茶叶、器具与焙茶设备细节,Tea Leaves, Utensils and Roasting Equipment © Wen Studio

heytea craft store by say architects

头顶的裸顶,保留着拆除的痕迹,原有结构的走向坦率地留在那里。不急着把它做成全新的,而是让它带着这些痕迹,一步一步,变成一间工坊。一杯茶的老,是味道;一间店的老,是根。

The exposed ceiling overhead retains the traces of demolition, the direction of the original structure left candidly in place. There is no rush to make it brand new; instead, it carries these traces and becomes a workshop step by step. The age of a cup of tea lies in its flavor; the age of a store lies in its roots.

▼不同年代的家具与做旧金属构件,
Furniture from Different Eras and Aged Metal Elements © Wen Studio

heytea craft store by say architects

手与时间,落在每一处细节上。中式榫卯不用一颗钉子,把柜与桌椅咬合拼实;做旧镀锌、藤编、粗陶,这些材质不怕用旧,反而期待时间在上面留下痕迹。喜茶愿意做慢的茶,say愿意做不怕旧的空间,彼此是同一句慢功夫。

Hand and time settle into every detail. Chinese mortise-and-tenon joints use not a single nail, locking cabinets, tables, and chairs into a solid whole. Aged galvanized metal, rattan weaving, coarse pottery—these materials are not afraid of wear; they welcome the marks of time. HEYTEA is willing to make slow tea; say is willing to make a space unafraid of aging—both are speaking the same language of slow craft.

▼沿吧台展开的停留与就坐空间,Seating and Lingering Space along the Counter © Wen Studio

heytea craft store by say architects

▼木工桌与手作家具细节,
Woodworking Table and Handcrafted Furniture Details © Wen Studio

heytea craft store by say architects

▼吧台转角与新旧家具组合,
Counter Corner with a Mix of New and Aged Furniture © Wen Studio

heytea craft store by say architects

这间店从动工那刻起就被围观。围挡半年,已经有人每天跑来,看它今天变成了什么样,把一间新店的装修追成”连续剧”。消费者愿意停下来,看制茶师慢慢煮一杯茶。这种围观与等待,就是认同,是大家愿意为好工艺停留。

This store has been watched from the moment construction began. During six months behind the hoarding, people came every day to see what it had become, following the renovation of a new store like a TV series. Consumers are willing to stop and watch the tea maker slowly brew a cup of tea. This watching and waiting is recognition—a willingness to linger for good craft.

▼木质吧台与制茶器具细节,Timber Counter and Tea-Making Utensils © Wen Studio

heytea craft store by say architects

▼手作标识与木作细部,Handcrafted Signage and Timber Details © Wen Studio

heytea craft store by say architects

▼手工制作的空间标识细节,Handcrafted Signage Detail © Wen Studio

heytea craft store by say architects

一杯茶的红,是看得见的;一杯茶被看见,是难得的。 喜茶工艺店在做的事,是慢下来,把被藏起来的做茶的过程,重新放回台前。好工艺,不是做出来就完了,是要让人看见,才作数。
A cup of tea can go viral for all to see; for a cup of tea to be truly seen is rare. What HEYTEA Craft Store is doing is slowing down, bringing the hidden process of tea-making back to the front. Good craft is not finished once it is made; it only counts when it is seen.

▼平面,Floor Plan © SAY ARCHITECTS

heytea craft store by say architects

喜茶工艺店
业主:喜茶
状况:完成
年份:2026
面积:178sqm
地址:广州市天河路广梅汕铁路大厦1层
项目类型:商业空间
设计公司:say architects
主持设计:张岩、单嘉男
团队:周瑶(理事合伙人)、胡祺恒
网站:www.sayarchitects.cn
联系:info@sayarchitects.cn
空间摄影:wen studio
家具制作:集野工坊

HEYTEA Craft Store
Client: HEYTEA
Status: Completed
Year: 2026
Area: 178 sqm
Address: 1F, Guangmeishan Railway Building, Tianhe Road, Guangzhou
Project Type: Commercial Space
Design Firm: say architects
Partner In Charge: Zhang Yan, Shan Jianan
Team: Zhou Yao (Senior Managing Partner), Hu Qiheng
Website: www.sayarchitects.cn
Contact: info@sayarchitects.cn
Photography: Wen Studio
Furniture Fabrication: Zea Room

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