▼店铺外观，L型的退台在两个橱窗分别形成“台阶”和“门洞”两种不同的造型，exterior view of the store, the L-shaped backward terrace forms two different shapes of “steps” and “door opening” in the two windows © 林山
Before starting the space design of the store, we analyzed the details, including the spatial place and background information, the space elements, the owners’ demands, and the tonality of the displayed goods, all of which would form an associated network in our mind. Once this objective network was in place, it came to us, the designers, before we co-generated the spark of the concept in an amazing way. Having properly captured it, we obtained a clear visual image.
One feature of the design is the large window near the street. The two rectangular window openings that were originally wonderless can get reborn by the decorative frame that protrudes from the outer wall. The L-shaped backward terrace forms two different shapes of “steps” and “door opening” in the two windows, and the “steps” extend inwards to form a natural connection between the interior and the exterior. This dynamic windows underline the elegance of ARTDECO, bringing unique signature to O.T.S and establishing the spatial tonality of the brand.
▼店铺外观，橱窗的台阶形式延伸至室内，exterior view of the store, the “steps” extend inwards to form a natural connection between the interior and the exterior © 林山
▼店铺剖透视，the perspective section
On the investigation site, we found that the low girders in this space were the “difficulty” that couldn’t be avoided after fully examining the elements such as floor height, beams and stairs. They divide the shop into several trivial spaces by depth. Conventional practices, like exposure or flat top, may fail to help eliminate their adverse effects on the space. Thus an ingenious solution is called for to make the space look relaxing and give off the elegance as expected. In the end, we decide to pull the girders from the top to the floor to form a “wall” with certain thickness. We also cut “holes” in the wall, and display goods in them. This practice— both meeting the function and enhancing spaciousness— would set the tone of the whole space.
▼店铺一层，将大梁从天而降拉至地板，形成一个有厚度的“墙体”，同时在这个墙体上开“洞”，“洞”中陈列商品，the first floor of the store, pulling the girders from the top to the floor to form a “wall” with certain thickness, and cutting “holes” in the wall, displaying goods in them © 林山
In the O.T.S store, there are almost no items specific for display; instead, space becomes the highlight of experience, and the “wall” creates progressive layers. Shoppers can roam around the store, especially through the three layers of the progressive space in the second floor. While wandering around, they may see each other through different shapes of “holes” in the wall, which could add some fun during their visit. To sum up, the experience that shoppers can change their views as they move endows O.T.S a unique feature.
▼店铺二层，“墙”营造出层层递进的关系，the second floor of the store, the “wall” creates progressive layers © 林山
▼透过墙洞看二层空间的入口处（第一进空间），viewing the entrance space (the first layer) of the second floor through the hole in the wall © 林山
▼透过不同造型的“墙洞”，从二层的第一进空间向内看，viewing the interior space of the second floor through different shapes of “holes” in the wall © 林山
▼二层的第二进空间，透过墙洞形成“你”和“我”两两相望成为彼此的风景，the second layer of the second floor, customers may see each other through different shapes of “holes” in the wall © 林山
▼二层的第三进空间，沿着外玻璃橱窗设置台阶，the third layer of the second floor, arranging steps alongside the outer window © 林山
▼二层空间局部，水磨石搭配浅灰色马来漆和金色的挂衣杆，营造出简约而高雅的购物氛围，partial interior view of the second floor, the terrazzo, light gray Malay paint of gloss and the gold clothes rail create a simple and elegant shopping atmosphere © 林山
The terrazzo with a sense of life is chose as the main material of this project. Two kinds of terrazzo, namely, the light grey one and the white one with pink particles in it, are used to set the basic tone, together with the light gray Malay paint of gloss and hand-made texture, plus the gold clothes rail, create a simple and elegant shopping atmosphere. The natural stone texture of the terrazzo would lay an amicable and pleasant tone for the space. This kind of graininess also reflects another intention of the design: “View of Garden”, a final step towards our dream of “creating a garden” in the store.
▼二层空间细节，墙洞的两侧和顶部安装着镜面，space details of the second floor, side and top surface of the hole in the wall is cladded with mirrors © 林山
项目设计 & 完成年份：2018年5月- 8月
Project name: Wuhu O.T.S Fashion Store
Design: Circle Design Studio Shanghai
Design year & Completion Year: 05-08.2018
Leader designer & Team: Lin Wang, Dan Wang, Yupeng Du
Project location: No.29-30,West Friendship Garden, Wuhu
Gross Built Area (square meters): 253.0 m2
Photo credits: linshan
Partners: Wuhu Tiancheng Construction engineering co., LTD
Clients: CDN lighting, Yuanyi Terrazzo, Nippon Paint