因此，设计团队将原有的鞋店兼住宅建筑拆除，建立了本项目中这座全新的日式糖果店。项目基地的左侧是由建筑师Ryuji Nakamura设计的意大利面餐厅，右侧则是即将落成的由建筑师Fumiko Takahama设计的日式炸猪排餐厅。
We designed a newly opened Japanese confectionary store “Nakamata” along the Chuo-dori shopping street in Maebashi, Gunma Prefecture. Originally, a two-story shoe store and residence fully occupied this site. The building, flanked by buildings on both sides and sandwiched between the arcade and pavement at the top and bottom, had only one facade visible to the street and one could perceive the depth of the building only in the interior.
We demolished the existing buildings to build a new store. The building on the left is a pasta restaurant designed by architect Ryuji Nakamura, and a new tonkatsu (Japanese pork cutlet) restaurant designed by architect Fumiko Takahama will be built on the right soon.
▼糖果店外观概览，exterior overview of the confectionary store ©Shinya Kigure
与日本其他城市中的购物街一样，Chuo-dori购物街上的大多数临街店面都已经关门歇业，致使Chuo-dori购物街面临着变成“百叶窗一条街”的危险。即使是在白天，这里也人流稀少，目之所及之处尽是荒凉。为了防止购物街进一步衰败，在出生于前桥市的企业家Jin Tanaka的推动下，一个名为“前桥市机械工业协会（Maebashi Machinaka Agency）”的组织正式成立。该组织旨在将前桥市民与物联网联系起来，从而推动商业活动的发展，本项目便是其中之一。然而实际上，购物街衰败的严重程度超乎了人们的想象，在本项目启动两年后，歇业商店的数量似乎仍在增加。
This shopping street, like other shopping streets in regional cities throughout Japan, was facing the danger of becoming a “shutter street” where most storefronts are closed for business. There are few passers-by even during the day and vacant lots are spotted here and there. Driven by a strong desire to stop the decline of the shopping street, entrepreneur Jin Tanaka, who was born in Maebashi, facilitated the establishment of “Maebashi Machinaka Agency”, an organization promoting networking of people and things in Maebashi, and several projects, including the Nakamata project we worked on, were launched at the same time. However, the “shutter-street” issue is very serious and “shuttered” stores seem to be still increasing two years after the project started.
Because a Japanese confectionary store does not need an eating area for customers, the required floor area of the store was very small in proportion to the site area, which means we have a large excess volume on the site. The key to designing this project would be how to use the “excess volume” in order to give back to the city.
▼糖果店街景，street view of the confectionary store ©Shinya Kigure
考虑到这座城市的未来，设计团队认为一味地回望过去并试图恢复购物街昔日的繁忙景象是不切实际的，电影“永远的三丁目的夕阳（Always: Sunset on Third Street）”的中所展示的日本昭和时期的街景盛况在这个人口减少的时代里也难以再次出现。因此，我们需要为即将到来的新时代提出一个“购物街街景图”的全新构想。为了实现这一目标，设计团队首先自然观察调研了一个客流量较多的郊区购物中心。虽然购物中心的兴起是购物街衰败的主要原因之一，但我们仍能从中提炼出人们对于商业空间的喜好。
▼糖果店由几个分散的体量构成，the confectionary store consists of scattered volumes ©Shinya Kigure
Considering the future of this city, it is not realistic to look back to the past and try to restore a lively and bustling atmosphere on this shopping street–– like the streetscapes during the economic miracle in the Showa period of Japan as shown in the movie “Always: Sunset on Third Street”––in our depopulating society. We needed to come up with a new “shopping street-scape” for the coming era. For a start, we went to observe a suburban shopping mall attracting many customers ––one of the major causes of the decline of shopping streets––and speculated what kind of customer discontent might arise there in near future.
A shopping mall is equivalent to the internet world where “expected” things exist in an “easy-to-understand” way. Such a “prescribed” way of shopping at a shopping mall has and an advantage of offering customers opportunities to see and try actual products they want, but the internet shopping is superior in terms of the amount of stocks, speed, and wide range of distribution area. In addition, the automobile society is going through drastic changes. The automobile navigation system can take you anywhere and it is easy to spot a place to park a car due to increasing vacant lots in the city. Today each internet user can re-edit his/her experiences by re-editing information on the interface, which means that the actual experience at a shopping mall may not be so advantageous. I thought that this small building would be able to show a way to welcome people unsatisfied with such “prescribed” experiences and offer unique experiences in the city––even if it may sound too grand for a small store––and we explored the best way as we designed.
▼糖果店的厨房兼售卖空间，the kitchen and selling space of the confectionary store ©Shinya Kigure
▼厨房体量的台阶可作为公共休息空间，the base of the kitchen volume can serve as the public seating area ©Shinya Kigure
▼临街售卖空间，the street front selling space ©Shinya Kigure
▼临街售卖空间细节，details of the street front selling space ©Shinya Kigure
Different historic layers exist parallel to the shopping street, and we created a path extending perpendicular to these layers to add a sense of depth in the city and enhance customers’ expectations by increasing the surface area of the building. In other words, we decided to use the “reduced” building volume to create the spatial depth. Our challenge of designing a “reduction” on this site shows potential of a vacant lot along the shopping street and may give hope to those who are interested in opening small stores here.
▼通透的厨房空间，the transparent kitchen ©Shinya Kigure
The design code established by Maebashi Machinaka Agency required the use of bricks on the building exterior. The interesting part of this project was that we were able to design while checking the progress of the projects on both sides. We imagined how they would stack bricks on both sides and studied how to stack our bricks in various patterns––making a large stack like them, dividing it in two, and reducing each volume––in relation to the neighboring buildings, while paying attention to enhancing “void” spaces between the brick stacks. This project was about designing a new store, yet we could say it was also about designing “reduction” on the shopping street. While this building comprises part of a visual sequence of the shopping street, it creates spatial depth perpendicular to the street not only in the interior and but also the exterior. We intended to create a place enhancing customers’ expectations by expanding the shopping street three dimensionally.
▼商店被分为数个分散的体量，预留出室外闲置空间，采用砖墙饰面，the confectionary store is divided into several scattered spaces with void space, using bricks on the building exterior facades and floors ©Shinya Kigure
▼在空隙空间的砖石地面上种植小树，planting three small trees in the “void” space covered by bricks ©Shinya Kigure
▼砖墙面上爬有绿植，the vegetation grows along the brick wall ©Shinya Kigure
Another design code requirement is to plant trees on the site. We planted three small trees in the “void” space and designed in such a way that bricks around the trees will be removed along with the growth of each tree and the soil area will gradually increase. Considering such unique details, we did not fill in brick joints with mortar and left them as deep grooves to emphasize the solidity of bricks and highlight the contrast between light and shadow. We used this joint detail not only on the floor but also on vertical stacks to create a distinct brick appearance.
▼糖果店夜景，night view of the confectionary store ©Shinya Kigure
▼平面图，floor plan ©Schemata Architects
▼立面图，elevation ©Schemata Architects
▼剖面图，section ©Schemata Architects
title: Nakamata (Maebashi Design Project)
architect: Jo Nagasaka / Schemata Architects
project team: Takuya Sakamoto
structural engineer: TECTONICA INC.
address: 2-7-21 Chiyoda-machi Maebashi-shi Gunma Japan
usage: Japanese confectionary store
construction: Miyashita Kogyo
collaboration:Maebashi Machinaka Agency (coordinate), HOSHIZAKI TOKYO CO.,LTD (kitchen), SOLSO (plant), neu furniture works (furniture)
floors: 2 stories
site area: 108.32m2
building area: 33.82m2
total floor area: 51.82m2 (1st floor 27.50m2/2nd floor 24.32m2)
photo: Shinya Kigure