ANGLE is a lifestyle concept store in Shenzhen, China that combines cafe, art gallery, and boutique. It is co-created with Charles Wang, co-founder of DONGLIANG. The project is located in South Area of No.1 Shenzhen Bay with a 300 sq. m space. The client hopes to see not just a boutique & cafe but one that is multi-functional, fun, and can differentiate itself from traditional boutiques.
The space was originally two separated floors. VA suggested using stairs to connect them. While improving business dynamics, the staircase can also serve as an exhibition stand. The ground floor is a cafe that can also be used as gallery space; the second floor is a high-end womenswear boutique. In addition to meeting the client’s needs, VA hopes to maximize the opportunity to showcase exhibits and give the space more uniqueness through the spatial language of stairs. In this way, customers can feel different sense of space and playfulness when traveling between the floors. Meanwhile, as it is located at a street corner, which allows it to have two continuous glass shop windows, VA chose to incorporate the art of window display to the greatest extent, making it a design highlight of the interior space.
▼在商业氛围浓厚的商业街转角，安格的设计语言用自己的方式彰显着个性，At the street corner of this thriving commercial area, ANGLE’s personality shines through with its own design language
外立面设计 | Facade design
Considering the attribute of ANGLE as a boutique, VA maximized the usage of the glass facade by adding two layers of corner shop windows, so that it’s bright enough for people to clearly see the display from a distance. With a 1.5 m depth outward window display, it not only solves the problem of outside light pollution and glass reflection, but also maximizes the shop display space. This ensures the independence of interior light source, while showcasing the clothes in a perfect manner.
▼两层转角橱窗将立面玻璃幕墙利用率最大化，VA maximized the usage of the glass facade by adding two layers of corner shop windows
▼一楼空间概览，ground floor overview
▼一楼作为咖啡餐厅的同时可兼做美术馆，the ground floor is a cafe that can also be used as gallery space
The mix-and-match of granite, walnut, red marble and indigo blue leather makes a timeless combination that is not easily affected by the current trend. The diverse spatial layers highlight the fusion of various materials and natural light.
The pick-up area resembles a delicate display window, with the kitchen hidden beneath the stairs. This perfectly breaks the limitation of the original space and adds in more depth, thus highly improves the utilization of space. The staircase connects the cafe area, gallery and boutique, allowing people to enjoy the exhibition as they walk.
▼阶梯链接着餐厅、展览区域及买手店，the staircase connects the cafe area, gallery and boutique
While the staircase serves as the way to second floor, it can also be used for exhibition. The stair step design maximizes showcase of all exhibits. This progressive movement guides customers and exposes them to more and more products as they walk up.
▼层叠的空间使人们的行走路线不同于以往的体验，The layering of space provides people with a different routing experience from usual
The layered structure allows people to be able to see various views and feel different senses of space depending on where they stand.
▼空间层次，the layer of spaces
▼在细节处体现出不同石材间的颜色质感及空间造型的碰撞，the details show the contrast in color, texture and form between two types of stone
Looking from the entrance, the cafe area is divided into upper and lower levels. Seats on the lower level are relatively more private and have the best outside view. Sitting on the upper level seats allows you to have both outside and inside views. This feels subtler without the worry of being blocked by the front row.
From the outside, the entire space extends from the bottom up, which is full of tension and layering while creating more walking paths for people and adding playfulness to the space. By this means, the utilization of height breaks limitation of space.
▼利用空间本身的高度突破空间的使用限制，the utilization of height breaks limitation of space
▼室内细部，interior detailed view
2nd floor boutique
▼二楼买手店概览，Overview of second floor boutique
▼楼梯连接一楼吧台及二楼的展示台让空间更具趣味性，The display stand that connects ground floor counter and second floor makes the spaces more interesting to explore
The clean, quiet and comfortable environment makes the shopping experience very relaxing. The height of the low platform can be used as display stand as well as seats when needed. The display racks are arranged in a wraparound manner to avoid dead corners, so it is more convenient for customers to shop around.
▼矮台的高度可以当作展示台亦适合当作座位，the height of the low platform can be used as display stand as well as seats when needed
▼干净舒适的环境让人们可以更轻松的挑选喜好之物，the clean, quiet and comfortable environment makes the shopping experience very relaxing
Outside the curtain is the independent window display area. When there is an event, it can also be combined with the interior space by opening the curtain.
▼橱窗展示区，window display area
▼打开窗帘，橱窗区可与室内空间一起使用， the window display area can be combined with the interior space by opening the curtain
▼在夜晚中的橱窗，柔和、清晰、高级，the window at night looks soft, clear and high-end
▼首层平面图，plan level 1
▼首层平面图，plan level 2
设计团队 | Design team：Various Associates 万社设计咨询（深圳）有限公司
主创设计师 | Main designer – Dongzi Yang 杨东子 ,Zuoqian Wang 王左千
项目经理 | Project manager – Qianyi Lin 林倩怡
材料团队 | Textile designer – Litian He 何李甜
地址| Location – South area ,N0.1 Shenzhen Bay, Shenzhen, China |中国,深圳,深圳湾一号南区
状态| Status – Completed Sep 2018 |完成于2018.09
摄影师 | Photographs – Shao Feng 邵峰