华润服饰VIVA VOCE展厅，深圳 / Hallucinate

生活，在未来的可能

2014-01-02

项目标签

设计公司: :; 汉诺森
类型: :; 建筑
标签: :; 黑白空间室内设计
分类: :; 展览类建筑展廊展览空间文化建筑

非常感谢Hallucinate将以下授权gooood发行。更多请至：Hallucinate on gooood
Appreciation towards Hallucinate for providing the following description:

展厅设计模糊装修概念，跨学科的结合白色迷雾和多媒体应用，在声、光、雾方面共同刺激感官，制造另类体验。

设计结合“记忆未来”的主题，汉诺森设计机构尝试通过设计探索“生活，在未来的可能”。

纯粹的白色墙体围合出空间，构筑了一个美术馆的场景和氛围，整体的白色干净纯粹，代表着现代和前沿的理念。并以艺术装置的手法结合商业展览，在开放式的空间中置入36根白色方柱，抽象化的未来都市形象，给参观者带来穿行其中的乐趣。汉诺森将多媒体设备融入其中，带来更现代更科技化的交流形式，通过不同的短片，为参观者展示品牌的理想及高度。

白色方柱下方设计留有出气孔，定时喷放干冰制造雾气。雾气的加入使整个作品更具有叙事性，雾气弥漫表现在发展过程中的迷失，迷雾散去表现在迷失后寻找到新的希望。

雨伞外壳以白色柱体的特别形式出现，同整个展馆形象相结合，统一置于墙面一侧，形成独特的视觉体验。

“Possibilities for Life in the Future” was the motif of the design. Combining installation art and commercial exhibition, we installed 36 white square pillars in an ordered way, which formed the main part of the booth – conceptional imagery of the future metropolis. Visitors were delighted to walk among the forest of white rectangular pillars, with their imagination goes freely. Video screens were set into the pillars supplying information regarding the dream and the vision of this brand.

More implication was added for the work. From the devices installed below the pillars, dry ice was discharged at certain times for misty atmosphere. People felt lost in the mist as if in the quickly developing process; people find hope again as the mist dispersed and everything went back to clarity.

For better unity, we design the package of the umbrella, souvenir for the visitors, in the form of the white square pillar, and it offered great delight to the eye as they lined up against the white wall.