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Appreciation towards PHENOMENA for providing the following description:

位于涩谷区神山町街道的外卖新鲜水果果冻专卖店1号店。制作包括所有品牌，直到店铺设计、标志和包装。

The fresh fruits jelly specialty shop of take out, 1st shop located on the street of Kamiyama-cho, Shibuya-ku. Produced including all branding until shop design, logo & package.

▼外观，exterior view © Miyoko Tamai

我们计划让展示的果冻成为主角，成为吸引人们眼球的标志。为了补充果冻的颜色，根据时令水果、购买情况和展示时间而变化，空间的配色方案统一为对比色的无色。

We planned to make the displayed jelly it self the leading role and become an icon that catches the eye of people. In order to com-plement the color of the jelly that changes depending on the seasonal fruits, purchasing situation, and time of display, the color scheme of the space is unified to contrasting achromatic colors.

▼室内空间，interior view © Miyoko Tamai

▼墙壁展示区，display wall © Miyoko Tamai

立面是通过抑制具有最小必要功能的元素，增强视觉吸引力的能见度，给当地环境增色不少。

The facade is by suppressing the elements with the minimum necessary functions, enhance visual attraction visibility, gave color to the local environment.

▼室内空间，interior view © Miyoko Tamai

▼品牌logo，the brand logo © Miyoko Tamai

项目名称：果冻
项目类型：零售店
设计师：现象田中拓志
公司网站：https://www.pnmn.jp
联系邮箱：tanaka@pnmn.jp
项目设计：现象田中拓志
完成年份：2022
设计团队：现象田中拓志
项目地址：日本东京涩谷区
建筑面积：26㎡
摄影著作权：玉井美世子
客户：Rises
电话：03 6452 3146
instagram：https://www.instagram.com/phenomena.jp

project name: Gelée de fruits
project type: Retail shop
Designer: PHENOMENA by Takushi Tanaka
Company website: https://www.pnmn.jp
Contact email: tanaka@pnmn.jp
Project Design: PHENOMENA by Takushi Tanaka
Year of completion: 2022
design team: PHENOMENA by Takushi Tanaka
project address: Shibuya-ku, Tokyo, Japan
construction area: 26㎡
Photography Copyright: Miyoko Tamai
client: Rises
Telephone: 03 6452 3146
instagram: https://www.instagram.com/phenomena.jp

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