非常感谢 P-06 Atelier 予gooood分享以下内容。更多关于他们： P-06 Atelier on gooood.
Appreciation towards P-06 Atelier for providing the following :

P-06 Atelier与FSSMGN Arquitectos联手为位于里斯本的3K Europa酒店打造了一套环境视觉系统。项目内容涵盖了标识系统设计、色彩设计以及针对特定空间定制的的主题性插画及图形设计。业主希望能够利用现有的酒店空间，向客人展示欧洲的风采。而建筑师以此为出发点，以欧洲各国的语言、文化符号和地图为基本元素，在各个房间内绘制出多样化的图画。从二楼到八楼，每个楼层或分区都被赋予了不同的主题色，渲染出各异的氛围。房间内的窗帘、酒店的楼梯、客房层电梯前的巨大彩色地图，或者走廊内的房间号码，或大或小的不同元素都依照规定，使用其所在楼层的专属色彩。从一层大堂到负四层停车场则仅使用了在各层楼层中皆有出现的中性色彩黑与白，以及酒店的主色暗红色。而标识系统也随着其所在空间的需求或低调隐秘，或故意夸大，比如在停车场以及酒店楼梯间等公共空间之内。

▽ 建筑外观，external view

▽ 色彩各异的窗帘，curtains in different colors / 建筑入口, entrance

Environmental graphic design project for the new Hotel 3K Europa in Lisbon.This project consisted in the development of a signage system and the chromatic study for the hotel, and also in the customization of specific spaces using thematic illustrations and graphics. The client aimed to communicate “Europe” throughout the hotel’s spaces. In order to do so, we used illustrations and typography that played around with the different European languages and cultural icons or symbols of each country (illustrations in the rooms), and also some Europe maps. The spaces were organized by a specific color code in order to create a different atmosphere for each floor / zone. Going up from the first floor to the seventh, we will have seven different colors (one by floor). This color code can be observed in several elements, such as the curtains in the rooms, the main stairway of the hotel, the colored maps in front of the elevators in the room floors, and the room door numbers along the corridors. Going down from the ground floor to minus four (last of the parking levels), the colors are essentially black and white (the neutral colors used throughout all the areas of the building) and also dark red (the institutional color of the hotel). The signage system along the hotel is sometimes discreet and sometimes intentionally oversized (like in the parking lot, or the main stairway of the hotel), depending on the needs of the specific spaces.

▽ 以黑白为主色调的一层公共空间，ground floor space in black and white

▽ 公共空间，public space

▽ 不同色调与主题的客房，guest rooms in different colors and themes

▽ 标示或低调隐秘，或故意夸大，the signage system along the hotel is sometimes discreet and sometimes intentionally oversized

▽ 夜晚，灯光从不同色彩的窗帘中映照出来，evening view

2010-2012 – Lisboa, Portugal
Client: Grupo 3K
Partners: FSSMGN Arquitectos
Design Director: Nuno Gusmão
Designers: Mário Videira, Joana Proserpio
Photos: João Morgado

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