感谢 汉森伯盛 予gooood分享以下内容。更多关于他们，请至：Shing & Partners on gooood
Appreciations towards Shing & Partners for providing the following description:

摘要
Abstract

传统的工业建筑与民用建筑泾渭分明，但进入后工业化时期以来，这一建筑类型已过了高歌猛进的阶段，当下生产或管控模式的发展对建筑空间提出了前所未有的要求。E.C.PARK云享新经济生态园一案是“再城市化”进程上的范式，也是“直播经济”下的自然选择。当土地属性因城市规划的改动而转变时，工业复合社区融合了生产、办公、生活、商业等复合需求，是工业建筑与民用建筑相互融合背景下所产生的新形式。

Traditional industrial buildings and civil buildings are completely different, but since entering the post-industrial era, this type of building has passed the stage of rapid progress, and the development of production or control modes has put forward unprecedented requirements for building space. The case of E.C.Park is a paradigm in the process of re-urbanization and a natural choice under the Live-Streaming Economy. When the land attributes change due to changes in urban planning, industrial composite communities integrate production, office, living, commercial and other complex needs, and are a new form of integration between industrial and civil buildings.

▼E.C.PARK 云享新经济生态园，E.C.PARK © 汉森伯盛

01
概述
Overview

新塘站是广州铁路枢纽“五主四辅”的重大工程，也是广州枢纽型网络城市的骨干节点，已于2023年9月正式运营。为广州建设国家重要中心城市，打造枢纽型网络城市，增城的角色正在发生历史性的转变。未来，增城将承接广州城市副中心角色，电子信息科技、汽车、金融科技等三大千亿级产业集群正向此聚拢，以搭建“交通+物流+产业”融合发展平台，成为广州东部发展的新引擎。E.C.Park云享新经济生态园距离新塘站仅11分钟，是连接广汕高铁与城际客运的重要节点，将成为集聚城市资源的活力源。这一复合型的工业社区类型的提出，是城市发展进程中工业建筑趋向民用化的实证。

▼区位分析图，Location Analysis © 汉森伯盛

Xintang Station is a major project of the “Five Main and Four Auxiliary” railway hub in Guangzhou, and also a backbone node of Guangzhou’s hub network city. It was officially put into operation in September 2023. The role of Zengcheng is undergoing a historic transformation to build Guangzhou into a national important central city and a hub network city. In the future, Zengcheng will take on the role of Guangzhou as a sub center, and the three major billion dollar industrial clusters of electronic information technology, automotive, and financial technology are gathering here to build a “transportation+logistics+industry” integrated development platform, becoming a new engine for the development of eastern Guangzhou. The E. C. Park is 11 minutes away from Xintang Station and is an important node connecting the Guangzhou-Shantou high-speed railway and intercity passenger transportation. It will become a source of vitality for gathering urban resources. The proposal of this composite type of industrial community is an empirical evidence of the trend of industrial buildings towards civilian use in the process of urban development.

▼全景夜览，Overview © 汉森伯盛

▼鸟瞰夜景, Entrance of Main Building © 汉森伯盛

E.C.Park云享新经济生态园总用地面积2.7万㎡，总建筑面积约为10.3万㎡，由中心100m高主楼与环绕周围的单元式孵化器构成，包括办公、展演、公寓、商业街区，以多业态功能形成循环互动的生态链条，回应中小微创企业的切实需求。

E. C. Park has a total site area of 27,000 ㎡ with a total construction area of 103,000㎡. It is composed of a 100m high main building in the center and surrounding unit incubators, including offices, exhibition halls, apartments, and retailing blocks. It forms a circular and interactive ecological chain with multiple business functions, responding to the practical needs of small and medium-sized entrepreneurial enterprises.

▼日景鸟瞰，Aerial View © 汉森伯盛

02
极限挑战
Extreme Challenges

项目用地条件具有局限性，总建筑密度达36.6%，同时东临香山大道，北连荔新公路，南接广园快速，面对大量人流与物流的动势，可供建筑布局的场地环境十分狭促。与此同时，这区位特点带来了项目对于标志性的需求。建筑师所面临的问题是：如何在有限的场地条件下创造出灵活高效、以人为本，又小中见大的空间体验，再平衡城市界面与地标性的命题。

The surrounding conditions for the project are extreme, with a total building density of 36.6%. Simultaneously, for its circumstances, the site faced with large flows of people and logistics, the capacity for building layout is very limited. At the same time, a demand for iconic features has been brought about in the project. The problem faced by architects is how to create a flexible, efficient, people-oriented, and spacious experience within limited site conditions, while balancing the proposition of urban interface and landmark.

▼沿街立面，Facades Facing the Street © 汉森伯盛

03
顺势而为
Taking advantage of the situation

建筑师以“退台”这一形式将静态的建筑与动态主干道的矛盾关系巧妙化解，更突出其标识性的特质。在后期的运营阶段，“退台”的设计更能契合“新经济”的4k影音制作基地的需求，也激活了建筑外部的空间死角，赋予这些空间各类新的社交功能。副楼在场地四周留出尺度恰当的小型广场，具有强引导性的弧形界面展示“新业态”的开放性，吸引人进入、漫游或停留。

Architects resolve the contradiction between the static architecture and dynamic main roads in the form of ‘platform’, highlighting its iconic characteristics. In the later operational stage, the design of ‘platform’ meets the needs of 4k audio-visual production base of the “new economy” better. Also, it activates those negative corners of the building, giving these spaces a variety of social functions. The auxiliary building leaves small squares with appropriate scales around the site, and a curved interface with strong image displays the openness of “new economic models”, attracting people to enter, wander and stay.

▼副楼退台设计，Platforms of Annex Buildings © 汉森伯盛

▼园区底层空间, Ground Floor View © 汉森伯盛

04
形式并功能
Forms with Functions

建筑立面体现了标识性与功能性的融合，结合异形构件的几何特征、隐藏设备的需求，团队采用横向构件作为建筑立面的主要要素。为同时满足建筑不同朝向部位的差异性日照需求，在西侧需趋避日晒，南侧引入自然光，建筑师对出挑铝构件作立体型塑的遮阳处理，以漫反射的日照利用方式，能在确保采光条件的同时，有效减少热辐射。

The facade reflects the fusion of identity and functionality, combined with the geometric characteristics of irregular components and the need for hidden equipment. As a result, horizontal components have been adopted as the main elements of the facade. To meet the demand of diverse daylights from different orientations, it is necessary to avoid sunlight on the west and introduce natural light on the south. The architect has applied a sculptural shading solution to the protruding aluminum components, with utilizing the diffused reflection sunlight, which is effectively reducing thermal radiation while ensuring lighting conditions.

▼主楼仰角，Up-looking View of Main Building © 汉森伯盛

▼异形立面构件，Irregular Facade Components © 汉森伯盛

飘檐设计借鉴“骑楼”这一建构形式的优点，对“檐下空间”的处理有效降低了整栋大楼的空调能耗。与传统建筑相比，可降低25%的能耗成本。意味着在炎热夏季，当室温比设定值每升高1℃，约可节省10% 的冷量。在追寻空间丰富性的同时，立面尽量保持简单。异形的立面造型被简化为4组模块处理，让整体在简洁中富于变化，而室外机安置空间与立面造型结合的处理方式，实现了幕墙体系的技术与理性。

The design of eaves draws on the advantages of “arcade”, effectively reducing the air-conditioning energy consumption of the entire building. Compared to traditional buildings, it can reduce energy consumption costs by 25%, which means that in summers, approximately 10% of the cooling capacity can be saved for every 1℃ increased compared to the set value in room temperature. While pursuing the spatial diversity, the design attempts to keep the facade as simple as possible. The design of irregular facade has been simplified into four groups of modules, making the overall design concise and varied. The combination of outdoor unit placement and the facade has achieved a technical also rational design of the curtain wall system.

▼立面细节，Façade Details © 汉森伯盛

05
技术创新
Technological Innovation

与一般办公属性空间不同，本项目全采用分体空调系统，一方面提升园区实用率，同时便于维护管理，减低碳排放。副楼以逐级退台的形式形成露台空间，通过管井优化，采用“侧出侧排”的方式将大量设备管道通过侧面百叶排出，从而消除各露台空间的管井竖塔，实现了露台空间的平整，以便日后可作为灵活的公共空间使用。

Different from ordinary office spaces, the project adopts a split air conditioning system, which not only improves the practicality of the park, but also facilitates maintenance and management, reducing carbon emissions. The auxiliary building forms a set of terrace, and by tube well optimization, a large number of equipment pipelines are discharged through side louvers through the ‘side-out-side-row’ solution, which eliminating the vertical towers of tube wells in each terrace space, achieving the flatness of the terrace space, in order to be used as a flexible public space in the future.

▼主楼主入口, Entrance of Main Building © 汉森伯盛

▼大堂室内，Interiors © 汉森伯盛

▼主楼室内，Interiors © 汉森伯盛

▼副楼各楼层平面图，Floorplans of Annex Buildings © 汉森伯盛

▼异形立面设计分析图，Analysis diagram of irregular facade design © 汉森伯盛

项目名称：E.C.PARK 云享新经济生态园
设计单位：汉森伯盛国际设计集团
主创团队：汉森伯盛工业与产业事业部
施工图设计：广州汉森建筑设计有限公司
设计范围：总体规划、建筑方案、建筑施工图
主要功能：工业复合型社区
业主单位：广州增城市广英服装有限公司
建设单位：广州增城市广英服装有限公司
建筑面积：103,604㎡
设计/竣工年份：2016/2022
项目地址：中国广东省广州市增城区新塘镇香山大道南
摄影版权：是然建筑摄影、汉森伯盛国际设计集团

Project Name: E.C. Park
Architectural Design: Shing & Partners Design Group
Lead Designer Team: Shing & Partners Industrial Park Division
Working Drawings: Guangzhou Hansen Architectural Design Co., Ltd.
Category: Architectural design
Main Functions: Industrial Complex Community
Owner: Guangzhou Zengcheng Guangying Clothing Co., Ltd.
Construction: Guangzhou Zengcheng Guangying Clothing Co., Ltd.
Gross Building Area: 103,604㎡
Design/Completion Year: 2016/2022
Project Address: South Xiangshan Avenue, Xintang Town, Zengcheng District, Guangzhou City, Guangdong Province, China
Photography Copyright: Schran Images, Shing & Partners

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