Piada面包店,法国里昂 / Masquespacio

色彩斑斓的意大利传统

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非常感谢 Masquespacio 予gooood分享以下内容。更多关于他们:Masquespacio on gooood 。
Appreciation towards Masquespacio for providing the following description:

Arthur和Mathildes的妈妈做了一个梦,梦里她的孩子们将她一部分关于意大利的乡土风气带到了法国城市里昂。其载体是名为“piadinas”的一种小面包干,用面粉制作,可以用来做配菜,也可以用意大利美食如火腿、马苏里拉奶酪和番茄做馅。

Arthur and Mathilde’s mother had a dream about their children bringing a part of her native Italy to the French city Lyon, through the traditional receipt for “piadinas”, a flatbread made of flour that can be used as a side dish or stuffed with typical ingredients from the Italian gastronomy like ham, mozzarella and tomato.

▼颜色鲜艳的室外座椅吸引着来往的人们进店一探究竟,the colorful exterior benches attracts people to come into the store

Arthur和Mathilde坚信如果要把这个传统的菜谱介绍给当现代的人们,他们需要用一个现代的品牌来代表它,这个品牌可以吸引年轻人和务实的公众。因此他们决定联系Masquespacio帮助他们设计在法国里昂的第一家Piada面包店。

Arthur and Mathilde were sure about the fact that to bring this traditional receipt to the contemporary world they needed to represent it through a modern brand that could appeal to a young and actual public. Therefore, they decided to contact Masquespacio for the interior design of their first Piada in Lyon, France.

▼室内空间一览,overview of the interior

项目坐落在一个社区的汇流区域,周围有当代一线建筑师设计的住宅和重新开发的旧城市肌理,人们在这里参加活动,享受夜生活。在这里你可以找到Piada的购物中心,它有多种用途,内部有电影院、室内探险公园、商店和餐馆。

Situated in the Confluence neighborhood and surrounded by residential buildings from the most relevant contemporary architects and old fabrics reused for events and nightlife, the shopping center at which you can find Piada, is being developed for multi-purposes and integrates a cinema, indoor adventure park, stores and restaurants.

▼柜台一览,overview of the counter

▼金色的柜台灯和弧形的镜子,让人们联想起古意大利的传统酒吧;the golden bar lamps and arcs with mirrors that remember us to the traditional bars from the ancient Italy

关于设计的阐述很简单。设计师需要制造一个能够通过产品传递意大利传统的空间,包括其传统的元素和天然的成分。上层空间需要利用现代美学让人们想到过去。由于这个原因,从一开始Masquespacio就选择了用瓷砖来装饰,除了一系列的元素,比如金色的柜台灯和弧形的镜子,让人们联想起古意大利的传统酒吧。另一方面,植物、木材和陶土这些自然的触感都是可见的。从一开始,“意大利的一角”的霓虹灯就是Piada的创始人所要求的关键元素之一。

For the design the briefing was clear. A space that transmitted the Italian origin from the product for sale needed to be designed, including its traditional elements and natural ingredients. The space above required reminding to the past, but through a modern aesthetic. Due to this since the beginning Masquespacio opted to use tiles with an artisan aspect, besides a range of elements like the golden bar lamps and arcs with mirrors that remember us to the traditional bars from the ancient Italy. Using plants, wood and terracotta on the other hand the natural touch is visible. The neon light “A bit of Italy” from its side can be highlighted as one of the key elements required by Piada’s founders from the beginning.

▼吧台一旁是座椅区域,by the side of the bar is the seating area

▼用绿植精心点缀的墙面,the wall is decorated with greenery

▼面向街道的大窗将光线引入室内,the large window wall introduces light into the interior space

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