New Magazine coffee, China by Shanghai ENI Decoration Design Engineering Co., Ltd.

The natural greenness sets off the book theme

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非常感谢 上海壹尼装饰设计工程有限公司(联系邮箱:378803885@qq.com)予gooood分享以下内容 。
Appreciation towards Shanghai ENI Decoration Design Engineering Co., Ltd.  (contact:378803885@qq.com) for providing the following description:

 

前言|Introduction

16世纪,随着宗教的传播,第一家咖啡馆在麦加建立,1650年欧洲的第一家咖啡馆于英国牛津大学建立, 2012年新杂志咖啡创始于中国南京。

In the 16th century, with the spread of religion, established the first cafe in mecca, Europe’s first coffee shop in 1650 in Oxford University, new magazine coffee founding in nanjing in 2012.

▼咖啡馆外观,exterior of the cafe

 

缘起|Origin

2013年有幸接触新杂志咖啡品牌并设计了其中的一家店,至今6年之久未曾改变,一直在营业中,随着新杂志团队的拓展、辐射全中国,构建新杂咖啡连锁发展网络,有缘参与了无锡总店的设计。

Advent of a new magazine in 2013 coffee brand and design of a store, six years has not changed, has been in the business, as the new magazine team development, radiation whole of China, build new coffee chain development network, is predestined friends involved in the design of the head office of wuxi.

▼室内空间概览:入口吧台座位区和开放座位区,interior view:bar dinning area and open dinning area at the entrance

 

设计分享|Design sharing

总店设计面积约600平米,根据经营求定位,分为CAFE和棋牌两大功能;设计风格上采用了清新自然的开放咖啡区和具有ARTDECO气质的棋牌区;设计元素则通过大自然的绿来烘托 “书”主题;店面由可开放式的玻璃门组成,玻璃上采用双面打印的图腾做视觉设计,图腾则是咖啡厅整个施工过程的照片所组成。推开大门,室内有着非常开阔的空间,天花板用一本本书拼吊而成,有着非常流畅的感官,从天花过度到墙体形成背景,还有定制的真书沙发,来供客人拍照留影,成为有视觉互动焦点,紧接着各种书元素的设计运用一一呈现,定制的书吊灯像主角一样安静的悬在空中,墙面热转印书本堆砌效果的收纳备餐柜,为空间主角的出彩默默贡献着。

Head office design area of about 600 square meters, according to business positioning, divided into two big functions, CAFE and chess; Used on the design style of pure and fresh and natural open coffee area and a board with a ARTDECO quality area; Design elements are by nature’s green foil “book” subject; Store is composed of can open the glass door, glass do visual design adopts double-sided printing totem, totem is the coffee shop photos of the whole process of construction.Pushed open the door, indoor have very open space, the ceiling with a spell crane, this book has a very smooth senses, transition from smallpox to the wall forming background, and custom books sofa, to take photos for the guest, become a focus of visual interactive, followed by the design of the elements of all kinds of books one by one use, custom book droplight like lead quiet hanging in the air, metope thermal transfer book stack effect to receive equipment eat cabinet, the leading role of give prize silently contribution for the space.

▼天花板和墙壁用书本装饰,the ceiling and wall are decorated by books

▼定制的真书沙发和吊灯,custom books sofa and lamps

左边墙面有书的装置设计,配以大长台面的咖啡桌设计,为的是周边小区孩子们放学后暂留、约上三五好友做作业的好去处,这里拥有让人安心的光线和舒适的座椅,也许用不了多久这里便能凝结出一股浓浓的学习氛围来。

Metope is there a book on the left gear design, with large length of mesa coffee table design, in order to temporarily leave the surrounding neighborhood children after school and do homework with friends or a good place to go, here have a reassuring light and comfortable seats, maybe it won’t be long before there can be condensed out a strong learning atmosphere.

▼大长台面的咖啡桌拥有让人安心的光线和舒适的座椅,the long coffee table area with comfortable light and seats

右边两组大长卡座咖啡区,灰调底色配以绿色沙发,墙面呼应ARTDECO棋牌空间元素的装饰,申时配着阳光的感觉,喝着咖啡犹如自在。左右两边都有走廊入口,通往所有棋牌的VIP,设计初衷希望营造《了不起的盖兹比》电影中的仪式感,因此ARTDECO图案成为VIP的装饰元素。

Large booth coffee area on the right side of the two groups of grey color with green sofa, the adornment of metope echo ARTDECO chess space elements, ShenShi with the feeling of sunshine, drinking coffee is comfortable. On either side of the entrance hallway, the VIP to all board, designed to create the great gates than the ceremony in the movie, so ARTDECO patterns become VIP decorative elements.

▼灰调底色配以绿色沙发,grey color with green sofa

▼墙面呼应ARTDECO棋牌空间元素的装饰,decorations on the wall echo the ARTDECO space elements

左边往里中间是BAR,皮箱成为BAR的主要装饰,它承载着在书的文化,承载着来来往往客人的记忆。

Is on the left in the middle BAR, become the main decoration of the BAR of my case and it is bearing the weight of the culture of the book, is bearing the weight of the memory of guests come and go.

▼皮箱成为BAR的主要装饰,the leather suitcase is the main decoration of BAR

这个空间的主题“书”缘自于品牌名字【新杂志咖啡】,就像设计师在和甲方朋友聊天一样聊到,新杂志咖啡名字取得非常好,但却没有一家真正具有视觉上符合新杂志咖啡名字的店,就这样的一次反向推理汇报,触动了品牌方的心。

The theme of this space “book” 【NEW MAGAZINE COFFEE】, involve the brand name as the designer and party a as chatting to friends, new magazine named coffee is very good, but not a truly conforms to the new journal name of coffee shops, on the vision is reported such a backward reasoning, touches the brand’s heart.

▼vip房间,vip room

▼空间局部,space detail

 

结尾|Conclusion

然而,最近南方天气却伤透了大家的心,入春以来,《流浪地球》火遍全球,但似乎地球真的被推着还在跑,截止发稿今天,压根就没见过真的太阳,更别提感受春天的气息了,还好【带有春意的新杂志咖啡】弥补了我们的遗憾;在这里也非常感谢甲方团队对设计的极大支持,以及所有参与施工的师傅们。

South weather recently, however, breaks you heart, since the spring, the stray earth fire all over world, but it seems that the earth really is pushing still running, by the time today, haven’t seen the sun really at all, let alone feel the breath of spring, also good with the , “IN THE SPRING OF ZHE NEW MAGAZINE COFFEE” make up “we regret; Here also thank you very much for the great support party a team of design, and all participants in the construction of teacher.

▼平面图,plan

项目名称:带有春意的新杂志咖啡In the spring of the New Magazine coffee
项目地址:无锡WUXI
项目用材:氟碳铝板、大理石砖、书、绿植、艺术漆、真皮箱、热转印图案。
设计时间:2018年6月
竣工时间:2018年12月
项目规模:600㎡
室内设计:黄一One.H、常城
美术指导:ANZO
软装执行:吴海忠
设计团队:张磊、王重阳
灯光设计:黄一、徐镇
设计公司:上海壹尼装饰设计工程有限公司
项目撰文:黄一
项目摄影:金选民

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