Exploria,新加坡 / GSM Studios

探索不可触及自然的沉浸式世界

项目标签

设计公司
GSM Project
位置
新加坡
类型
设计
材料
灯光led
标签
新加坡
分类
艺术装置设计展览空间装置

非常感谢 GSM Project 对gooood的分享。更多关于他们请至:GSM Project  on gooood
Appreciation towards GSM Project for providing the following description:

地球上有一些栖息地超出了人类能够触及的范围:无论是已经灭绝,还是肉眼无法看见,它们都无法被真正重现。全球创意集团 GSM Studios 通过 Exploria 将这些隐藏在自然世界中的领域清晰呈现出来。Exploria 是一个融合教育与娱乐的大型体验项目,在 10,000 平方米的空间中设置了五个主题世界,让参观者沉浸其中,展开一段引人入胜的探索之旅,认识数百种奇妙、且往往令人意想不到的物种。Exploria 位于新加坡的野生动物与自然目的地——Mandai Wildlife Reserve 内,通过一个永久性的室内体验进一步丰富了该目的地的内容。它借助沉浸式环境揭示自然界不可见的一面。参观者将从史前时代与极端栖息地一路探索至微观生态系统,以及神秘的海洋深处。Exploria 由 Mandai Wildlife Group 开发,占地 10,000 平方米,是东南亚规模最大的自然主题多媒体体验项目之一。Exploria 中没有活体动物,而是通过数字视觉内容与叙事,为参观者带来一场沉浸式的自然世界体验。项目聚焦于人类几乎无法进入的生态系统,使参观者有机会认识那些鲜少出现在大众媒体中的物种。随着人们进一步理解地球最偏远环境中脆弱的生态平衡,他们也会认识到支持自然保护工作的重要性,并成为推动生物多样性保护的行动者。

Some habitats on Earth are beyond human reach: whether extinct or simply invisible to the naked eye, they are impossible to recreate. Global creative group GSM Studios has brought these hidden realms of the natural world into clear view with Exploria, a spectacular educational and entertainment attraction that immerses visitors in five thematic worlds across 10,000 m2, inviting them on a fascinating journey to discover hundreds of wonderous, often surprising species. Located within the Mandai Wildlife Reserve, Singapore’s wildlife and nature destination, Exploria expands the destination’s offering with a permanent indoor experience. It reveals nature’s invisible side through immersive environments. Visitors journey from prehistoric eras and extreme habitats to microscopic ecosystems and the mysterious depths of the ocean. Developed by Mandai Wildlife Group, Exploria is one of Southeast Asia’s largest nature-themed multimedia attractions at 10,000 m2. Exploria features no living animals. Instead, it offers an immersive encounter with the natural world through digital visuals and storytelling. Focusing on ecosystems that are nearly impossible for humans to access, Exploria gives visitors the opportunity to discover species rarely featured in popular media. As they gain a better understanding of the fragile balance of Earth’s most remote environments, visitors learn of the importance of supporting conservation efforts, becoming agents of change for biodiversity.

▼Exploria沉浸式自然体验空间,
Exploria Immersive Nature Experience © Mandai Wildlife Group

exploria by gsm studios

 

国际协作
An international collaboration

GSM Studios 执行创意总监 Nathanaël Meyer 解释道:“Exploria 源于 Mandai Wildlife Group 的愿景——创造一个既能够启发公众、又具有教育意义的自然主题体验,同时在严谨的科学内容与主题娱乐所带来的沉浸力量之间保持平衡。我们所发展的叙事方式真正扎根于当下:具有参与感、启发性与伦理意识,并且有时也具有深刻的情感力量。” GSM Studios Singapore 董事总经理 Fiona Ng 补充道:“从项目最初阶段开始,GSM 就与 Mandai Wildlife Group 展开合作。我们的团队负责概念开发、主导设计,并与 Mandai 紧密协作,对体验中的每一个组成部分进行管理与制作,直至最终安装完成。我们的职责是协调由国际创意与技术专家组成的联合团队,同时统筹建筑师、承包商和供应商,以交付一个完整整合的体验项目。”

Nathanaël Meyer, Executive Creative Director at GSM Studios, explains: “Exploria was born out of Mandai Wildlife Group’s ambition to create a nature-themed attraction capable of both inspiring and educating audiences, while maintaining a balance between rigorous scientific content and the immersive power of themed entertainment. The storytelling approach we’ve developed is truly rooted in our time: engaging, inspiring, ethical and, at times, deeply moving.” Fiona Ng, Managing Director of GSM Studios Singapore, adds: “GSM partnered with Mandai Wildlife Group from the very beginning of the project. Our team developed the concept, led the design and worked closely with Mandai to manage and produce every component of the experience through to the final installation. Our role was to coordinate an international consortium of creative and technical specialists while overseeing architects, contractors and suppliers to deliver a fully integrated attraction.”

▼“Our Interconnected World”中央数字球体,
Digital Sphere at the Heart of “Our Interconnected World” © Mandai Wildlife Group

exploria by gsm studios

 

横跨 10,000 平方米的沉浸式体验
An immersive experience spanning 10,000 m2

Exploria 的中心是 Our Interconnected World,它作为一个枢纽空间,参观者可以从这里自由探索整个项目中的五个世界。在其核心,一座巨大的数字球体通过多媒体演出 Our Planet Awakens被激活,象征着地球上所有生命彼此相连的关系。每个世界都没有采用写实复原的方式,而是被设计成一种鲜活的原型化环境——动态、富于想象,并有意采用诠释性的表达。这一创作方式使 GSM Studios 能够打造令人惊喜、震撼的环境,在鼓励探索的同时,仍然以科学为基础。Realm of the Giants:一个纪念碑式的雕塑环境重新呈现了地球上已灭绝巨型生物的真实尺度,从恐龙到中生代其他非凡生物。增强现实装置让参观者能够与这些早已消失的物种“面对面”,同时,一场 360 度多感官演出追溯数亿年来地球生命的演化过程,并提高公众对大规模灭绝现象的认识。

At the centre of Exploria sits Our Interconnected World, a hub from which visitors can freely explore the attraction’s five worlds. At its heart, a monumental digital sphere comes to life through Our Planet Awakens, a multimedia show symbolizing the interconnectedness of all life on Earth. Instead of a realistic recreation, each world has been designed as a living archetypal environment — dynamic, imaginative and deliberately interpretive. This creative approach allowed GSM Studios to develop surprising, awe-inspiring environments that promote discovery while remaining grounded in science. Realm of the Giants: A monumental sculptural environment restores the true scale of Earth’s extinct giants, from dinosaurs to other remarkable creatures of the Mesozoic Era. Augmented reality installations place visitors face to face with these long-lost species, while a 360-degree multisensory show traces the evolution of life on Earth over hundreds of millions of years while raising awareness about mass extinction phenomena.

▼“巨人领域”增强现实互动装置,
Augmented Reality Installation in “Realm of the Giants” © Mandai Wildlife Group

exploria by gsm studios

▼“巨人领域”巨型生物雕塑环境,
Monumental Sculptural Environment in “Realm of the Giants” © Mandai Wildlife Group

exploria by gsm studios

▼“巨人领域”360度多感官演出,
360-Degree Multisensory Show in “Realm of the Giants” © Mandai Wildlife Group

exploria by gsm studios

Micro Worlds: 通过一组由发光球体组成的“星系”,无限微小的世界被揭示出来,其中呈现了浮游生物、昆虫群落、真菌和细菌。互动展项与实体模型让参观者能够探索超出人类感知尺度的生命形式。

Micro Worlds: The infinitely small is revealed through a galaxy of illuminated spheres showcasing plankton, insect colonies, fungi and bacteria. Interactive exhibits and physical models allow visitors to explore life at scales beyond human perception.

▼“微观世界”发光球体与互动展项,
Illuminated Spheres and Interactive Exhibits in “Micro Worlds” © Mandai Wildlife Group

exploria by gsm studios

World of Darkness:参观者深入深海与地下洞穴,认识那些适应了永远没有光线到达的环境的物种。迷宫式布局挑战参观者的感知,并鼓励他们探索生命在黑暗中所发展出的非凡感官适应能力。

World of Darkness: Visitors descend into deep oceans and subterranean caves, discovering species that have adjusted to environments where light never reaches. A labyrinthine layout challenges visitors’ perception and encourages them to explore the extraordinary sensory adaptations of life in darkness.

▼“黑暗世界”沉浸式环境,Immersive Environment in “World of Darkness” © Mandai Wildlife Group

exploria by gsm studios

▼“黑暗世界”互动体验,Interactive Experience in “World of Darkness” © Mandai Wildlife Group

exploria by gsm studios

exploria by gsm studios

Infinite Wonderland:从热带雨林到珊瑚礁,地球上生物多样性最丰富的生态系统通过一场万花筒般的旅程得到呈现。体验从天空出发,穿过森林冠层,并一路深入海洋深处。

Infinite Wonderland:From tropical rainforests to coral reefs, the planet’s most biodiverse ecosystems are celebrated through a kaleidoscopic journey that moves from the sky down through forest canopies and into the depths of the ocean.

▼“无限奇境”沉浸式生态环境,Immersive Ecosystem in “Infinite Wonderland” © Mandai Wildlife Group

exploria by gsm studios

▼“无限奇境”热带雨林体验,
Tropical Rainforest Experience in “Infinite Wonderland” © Mandai Wildlife Group

exploria by gsm studios

▼“无限奇境”自然影像体验,Nature Experience in “Infinite Wonderland” © Mandai Wildlife Group

exploria by gsm studios

Bitdeer AI Extreme Frontiers:一系列概念性的沉浸式装置,让参观者体验包括沙漠、极地、高海拔生态系统以及城市栖息地在内的恶劣环境。混合媒介模拟器将温度与风效应(infinity rooms)结合起来,营造出高度感官化的体验。

Bitdeer AI Extreme Frontiers:A series of conceptual immersive installations challenges visitors to experience hostile environments including deserts, polar regions, high-altitude ecosystems and urban habitats. Mixed-media simulators combine temperature and wind effects (infinity rooms) to create highly sensory encounters.

▼“Bitdeer AI 极境前沿”沉浸式装置,
Immersive Installation in “Bitdeer AI Extreme Frontiers” © Mandai Wildlife Group

exploria by gsm studios

▼“Bitdeer AI 极境前沿”极端环境体验,
Extreme Environment Experience in “Bitdeer AI Extreme Frontiers” © Mandai Wildlife Group

exploria by gsm studios

 

让技术服务于科学
Technology at the service of science

Mandai Wildlife Group 的使命,是激发人们对自然世界的好奇心,并由此凝聚公众对于生物多样性保护的支持。为了激发这种好奇心,并鼓励参观者探索项目中呈现的全部 250 个物种,Exploria 采用了一套由 RFID 技术驱动的中央游戏化生态系统,作为整个体验互动叙事的核心支撑。参观者可以通过数字化虚拟形象激活个性化的 Explorer 档案,解锁任务、收集已发现物种的徽章、完成挑战,并记录自己在 Exploria 五个沉浸式世界中的探索进度。在 GSM Studios 与 Mandai Wildlife Group 最初共同开发的概念基础上,位于蒙特利尔的互动工作室 Dpt. 负责设计并制作 Exploria 的 87 个互动装置,并与新加坡合作伙伴 Electronics & Engineering Pte Ltd. 共同完成。通过整合数小时的超写实野生动物媒体内容,并开发互动任务与游戏系统,Dpt. 在参观旅程的每一个层面让这些环境真正“活”了起来,将科学探索转化为一种具有吸引力与参与感的体验。Nathanaël Meyer 总结道:“通过 Exploria,GSM Studios 希望激发人们对生命世界更深层的热爱。技术服务于知识与情感,为一种具有趣味性、娱乐性与参与性的参观体验提供支持。通过在既非动物园、也非普通屏幕的语境中呈现这些物种,Exploria 引入了一种全新的体验形式——我们希望它能够为世界各地未来的体验项目带来启发。”

Mandai Wildlife Group’s mission is to inspire curiosity about the natural world, thus rallying audiences around biodiversity conservation. To spark that curiosity and encourage visitors to discover all 250 species featured, Exploria uses a centralized gamification ecosystem powered by RFID technology that serves as the backbone of the experience’s interactive storytelling. By activating a personalized Explorer profile through a digital avatar, visitors can unlock quests, collect badges for species discovered, complete challenges and track their progress across Exploria’s five immersive worlds. Building on the original concept developed by GSM Studios and Mandai Wildlife Group, Montreal-based interactive studio Dpt. was tasked with designing and producing Exploria’s 87 interactive installations with Singapore partner Electronics & Engineering Pte Ltd. By integrating hours of hyper-realistic wildlife media and developing interactive missions and gameplay systems, Dpt. brought these environments to life in every layer of the visitor journey, transforming scientific discovery into an engaging and participatory experience. Nathanaël Meyer concludes: “With Exploria, GSM Studios’ ambition is to inspire a deeper passion for the living world. Technology serves knowledge and emotion, supporting a visitor experience that is playful, entertaining and participatory. By revealing species in a context that is neither a zoo nor a standard screen, Exploria introduces a completely new experience format — one we hope will inspire future attractions all around the world.”

▼RFID游戏化互动系统,RFID-Powered Gamification System © Mandai Wildlife Group

exploria by gsm studios

Technical sheet
• Officially opened on March 3, 2026
• 10,000 m2 of immersive exploration
• 5 thematic worlds
• 250 species to discover
• 87 interactive experiences
• 1 RFID-powered gamification ecosystem
• Designed and produced by GSM Studios in collaboration with an international consortium of creators
A project commissioned by Mandai Wildlife Group

More: GSM Project。更多关于他们请至:GSM Project on gooood

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