Ramen In The Video Game World, Japan by 07BEACH

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接受委托时，客户仅确定了拉面店的名字“会心一击”，而将其他的一切都交由设计师全权负责。“会心一击”是RPG游戏中的用语，勾起了人们对电子游戏的怀旧之情。

At the beginning of the project, the client told us the name of the Ramen shop,”Kaishin No Ichigeki” and we were free to design the rest. “Kaishin No Ichigeki” is a signature phrase from a famous old RPG that brings to mind nostalgic video games for everyone.

▼项目概览，overview ©Yoshiaki Ida

日语的蘸面（つけめん）一词作为本店特色的专属标识，悬挂于门头之上，通过堆叠的方块营造出像素化的3D效果。仅仅是漆成黄色的木块简单地堆叠，却使3D化的标牌生动地传达出品牌概念，吸引着过路者的目光。

The Japanese word “つけめん”(“Tsukemen” is dipping noodles, which are the signature of this shop) on the signboard is made up of cubes, which are like 3D development of pixel art. It is just cubes of wood stacked and painted yellow, but by considering the sign as a three-dimensional form, it clearly represents the design concept and catches the attention of passersby.

▼街道视角，view from the street ©Yoshiaki Ida

▼招牌细部，details ©Yoshiaki Ida

方案以早期低分辨率像素化的电子游戏为灵感，营造出独特且令人熟悉的气息。虽然设计是从游戏中汲取灵感，但整体氛围却并不幼稚，反而富有一种抽象的美感。

The design was inspired by those early video games which are drawn with dots, low-resolution, and uniquely familiar. While taking inspiration from games, not to be too a childish game atmosphere, designed abstractly to some extent.

▼室内空间概览，overview of the interior space ©Yoshiaki Ida

▼窗边座位区，sitting area by the window ©Yoshiaki Ida

▼桌椅细部，details ©Yoshiaki Ida

餐厅中选用常见且经济的白瓷砖、木材、水泥、方砖等材料。虽然以电子游戏为灵感听起来有些陈词滥调，但设计却通过材料的组合和独特的造型打造出独一无二的空间。

The materials used in this restaurant are commonplace and inexpensive such as white ceramic tile, wood, cement, and carpet tiles. It may also sound cliché to say that the space is inspired by video games. However, the combination and the forms of these ordinary materials make the space unique that can only be found here.

▼看向吧台区，view of the bar ©Yoshiaki Ida

▼吧台桌，details of the bar ©Yoshiaki Ida

▼吧台桌细部，details of the bar ©Yoshiaki Ida

灰色墙壁上的瓷砖图案宛如起伏的面条，虽然或许将图案的间隔拉大会使“面条”更有辨识度，但为使条纹的印象更加强烈，多变而破碎的抽象图案成了更好的选择。

Specifically, the walls are covered with a wavy noodle-like pattern with white tiles on gray mortar. The noodle pattern would be more recognizable if they have spaced farther apart, but the stripe impression would be stronger, so something like a checkered pattern that is a bit broken up and not quite recognizable was applied.

▼瓷砖细部，details ©Yoshiaki Ida

客户不希望调味品混乱地堆在桌子上，建议设置一个抽屉将他们隐藏起来。经过思考，设计师没有选择将他们藏起，而是顺应概念，将每个调味品构想成游戏中所得的道具，通过一个基座将他们整合起来。

The client wanted to avoid many condiments making the tabletop mess and asked us to design something to keep them hidden, a drawer, for example. We thought it would be better if each condiment, was like an item, you can get in a game, so we designed the condiment pedestal so that putting more condiments makes the interior better rather than hiding.

▼调味品基座细部，the condiment pedestal ©Yoshiaki Ida

设计将多人卡座构想为游戏中的城堡，四周矮墙不仅能够防止儿童跌落，也促进了私密感，木材、瓷砖表层以及地面方砖等常见的材料通过排列和组合已变得不再普通。

The seating area for groups was designed to look like a game castle, with a low wall to prevent children from falling and to create a bit of a private room feel. The wood and ceramic tile tops, and the carpet tiles on the floor, these materials are ordinary, but look unique with the combination and forms.

▼看向多人卡座，the seating area for groups ©Yoshiaki Ida

▼矮墙防止儿童跌落，a low wall to prevent children from falling ©Yoshiaki Ida

▼台阶通向高处平台，steps leading to the higher floor ©Yoshiaki Ida

▼座位细部，details of the seating ©Yoshiaki Ida

现成的圆柱椅中，圆与直线不可避免地为空间带来少许违和感，但比起完全遵从理念，一丝“不和谐”却反而显得更加友好。

The ready-made round legs of chairs are foreign to the interior composed only of squares and straight lines, but such a little design noise makes the space friendlier than adherence to the design concept.

▼座位细部，details of the seating ©Yoshiaki Ida

在确定了概念为“游戏世界”后，设计的每一个元素、每一个细节都旨在赋予这个世界更加引人注目、更加独特的氛围。

After the major direction of the design inspired by games was decided, the accumulation of detailed design studies to what extent each element could be presented attractively created a unique atmosphere in the space.

▼夜景，night view ©Yoshiaki Ida

▼3D标牌设计，3D logo design ©  07BEACH 

▼平面图，plan ©  07BEACH

▼立面图，elevation ©  07BEACH

Project name：Ramen In The Video Game World
Location：3-3-22 Ikehara, Okinawa-shi, Okinawa-ken, Japan
Architect：Joe Chikamori/07BEACH
https://www.instagram.com/architecture_studio_07beach/ 　https://www.facebook.com/07beach/
https://zero7beach.blogspot.com/
Contractor：Ikehara Kensetsu
Construction type/structure：Renovation/steel
floor area：76.6 sq.m.
Designing period：Oct.2021 – Feb.2022
Construction period：Jan.2022 – Apr.2022
Photographs：Yoshiaki Ida
https://www.instagram.com/alien_dandp/
https://aliendp.com/

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