Dreamaker, China by Oxygen Deisgn

INHERIT、DREAM、CARE

项目标签

设计公司
Oxygen Deisgn
位置
China
类型
Architecture
材料
MarbleMetalGlass
标签
Interior DesignGuangdongShenzhen
分类
Commercial ArchitectureStore

感谢 成都乔玺空间设计(联系邮箱:123567011@qq.com)予gooood分享以下内容。
Appreciation towards Oxygen Deisgn (contact: 123567011@qq.com) for providing the following description:

DREAMAKER- 眼镜界的一席轻奢盛宴。世界眼镜美学客厅,一家去过就难以忘怀的眼镜店。

Dreamaker- A grand banquet for glasses retail. The worldwide glasses aesthetic living room, which is a retail store that you’ll never forget if you walk in.

▼眼镜店入口,entrance of the glass shop

dreamaker china by oxygen deisgn

DREAMAKER中文为“梦想成真”,系徐冬梅女士(广州东方眼镜连锁企业有限公司董事副总经理)深耕眼镜行业数十载后,打造的全新商业品牌及商业模式。DREAMAKER是国内首家以客厅为背景的眼镜零售体验店,以温馨的客厅,优雅的书房,具有创意的吧台,让客人在家一般舒适的,具有艺术设计和品牌文化的全新购物空间里,感受到视力保健及眼镜美学的专属定制服务。这样的理念,颠覆了眼镜行业的传统经营模式,视客户的购买体验为第一位,打破了顾客与商家间冰冷的销售关系。

The brand is called “Dreamaker” is because the founder believes glasses are not just glasses but a kind of necessary accessory that witnesses growth. The relationship between customers and the brand is not just about benefit but also about love. “Come and go” is a very common business running style among different retail industries, however, at Dreamaker, you don’t need to worry about there’s no seat for your friend or your family members, because the interior design concept is: The store should be a place like a real home where people can relax and chat.

▼空间分析,space analysis

dreamaker china by oxygen deisgn

筹划设计之初,DREAMAKER在澳洲寻觅了当地知名设计公司,为DREAMAKER量身设计。然而,设计效果并不如意。后来偶然中发现了由知名青年设计师欧阳金桥设计的“法式轻奢”风格,便一眼相中。用相见恨晚来形容DREAMAKER与“法式轻奢”并不为过。 很快,双方取得联系后,乔玺开始迅速着手设计。 从前期意向概念得到深圳平安金融中心的认可(PAFC只接受有独特设计感的商家入驻),到如今完成设计,DREAMAKER及其团队都十分认可设计效果。温馨优雅,有品位但不冰冷。 喜爱法式轻奢的人少则有千万之多,但只有DREAMAKER,毅然决然将乔玺的独创风格延续到商业空间。享受美学客厅的优雅,感受色彩的活力之后,一转身便是轻奢氛围浓厚的餐厅区域。收银台这样实际的产品,柔软地穿插进入了餐厅,与吧凳谜一样的联系在一起。每一处都是拍照的风景,每一处都是精致的景别,轻奢但不平凡,细腻但不繁复。

In the very beginning, the founder’s team looked for designers in Australia. None of a part in the design effects was admitted by the team. After a period of time, they finally found Bridge Ouyang, who is focused on mild luxury interior design, to design the space for them. Mild-luxury style is what the founder really hope to present in the space.Bridge design the space by separates the whole space into small and functional areas, such as living room, dinning room, study room, and fitting room. As a result of relax and home feeling, he has to combine home and retail store design together. Cashier is a confusing tool to be designed perfectly in terms of dinning area. He connected the platform and dinning table together to loose the compact, and put the cashier machine inside the platform

▼收银台空间,cashier area

dreamaker china by oxygen deisgn

仙海系列画作,起到了点睛之笔,在大面积白色大理石和少量金色穿插设计的空间中,一丝丝的跳色,一幅唯美独特的画作,将赋予室内空间一种寓意,悠远而绵长。

All high-level retail store should have a VIP area where the client can relax and obtain the best service. He designed the VIP area with the idea of study room to let the client feel like this is not a store but a familiar place to relax and enjoy.

▼仙海系列画作赋予室内空间独特寓意,Xianhai series paintings offer the interior space an unique implication

dreamaker china by oxygen deisgn

粉色纯天然大理石,如同法式盛宴里可口的甜点,甜而不腻,点缀着整个氛围,制造出浪漫的清新氛围。

Pink is a welcome color for all women. Some pink elements are brought to this space, such as pure pink marble, pink display shelves, and pink accessories. This color is used widely, because women are the main customers for contact lenses.

▼粉色纯天然大理石,如同法式盛宴里可口的甜点,点缀着整个氛围,natural pink marble like delicious dessert in a French banquet, ornament the whole atmosphere

dreamaker china by oxygen deisgn

▼浪漫清新的空间氛围,romantic and fresh atmosphere

dreamaker china by oxygen deisgn

Cartier 和 Gucci 专柜是对本次设计的最大考量。如果是行家,你一定知道这两大品牌的专柜,是不允许被更改的。 这两组柜体被巧妙安置在 VIP 区域,像是被藏在迷幻森林里的魔力宝盒。如果站在橱窗外面,你会猛然发现,它们低调地出现在你视野的前方。

You’ll never find a retail store like this in China. Bridge thinks customers’ experiences for ordinary glass retail store are very bad, because they can not find a comfortable seat. Retail should not be thought as a “come and go” industry, customers wants to feel better shopping experience. The one who provides better service can finally obtain loyal customers. Interior design is a very important part for retail store.

▼装饰细节,decoration detail

dreamaker china by oxygen deisgn

dreamaker china by oxygen deisgn

▼平面图,plan

dreamaker china by oxygen deisgn

项目名称:深圳梦想成真眼镜深圳旗舰店
设计方:成都乔玺空间设计有限公司
联系邮箱:123567011@qq.com
项目设计 & 完成年份:2018年
主创:欧阳金桥
辅助设计:杨一凡、欧阳钰茜
项目地址:深圳市平安金融中心五楼503
建筑面积:200㎡
项目风格:法式轻奢&现代
摄影版权:聿空间摄影-刘伟
合作方:mercanvee
客户:深圳睛美贸易公司
Project name: Dreamaker
Project location: Shenzhen PAFC. China
Project type: Business Interior Design
Project square: 200㎡
Deisgn perspective:Mixed French & Contemparory
Design company: Oxygen Deisgn
Creative designer: Jinqiao Ouyang
Photography: Yu Space-Wei Liu

More:成都乔玺空间设计(联系邮箱|contact:123567011@qq.com

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