The DE BEERS Ginza Building by Jun Mitsui&Associates Architects

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Appreciation towards Jun Mitsui&Associates Architects for providing the following description:

有人说在东京做建筑比在欧洲做建筑还要难，因为欧洲有明确的城市肌理，可以选择延续还是打破这种肌理，但是东京却具有吞噬性的景观强大的连续性，建筑再怎么奇特也会被立即同化。但这栋建筑洗练有力的成功跳出这种束缚。在最繁华密集的银座，闪耀着光芒。

Ginza is one of the most famous commercial districts even in the world. Marronnier Street is a gracious, active street lined with creatively designed buildings. The DE BEERS Ginza Building design is intended to reflect the sophisticated Ginza streetscape and fit appropriately into this dynamic context.

In the process of the design, the first image that came to mind was a twisting form of light in motion.  A ribbon of light coming out of the earth sparkles in the atmosphere as an aurora with ever-changing color and form. The DE BEERS Ginza building representing gracious light like aurora was felt most appropriate for the site.

he fluid and flexible form of the building was also inspired by the beauty of the female outline.  The sparkling light on the surface of the gently curved form of the building subtly suggests the shimmering reflection of diamond.　This was the aesthetic essence of the DE BEERS Ginza building design.

The expression of the curtain wall varies continuously as it ascends and as it reflects the ever-changing appearance of the sky. The exterior surface of the building reflects the sunlight and Ginza city lights in a subtle way and the impression of the façade as time passes. On the exterior of the building, specially-finished stainless steel pipes are horizontally laid-out creating sparkles of light throughout the surface of the building.

Throughout history, the Ginza district has been an incubator for design trends reflecting the changing times.  I hope that the DE BEERS Ginza building becomes an integral part of Ginza history.  Its design is intended to reflect the excitement and importance of Ginza’s ever-changing appearance.

Jun Mitsui, AIA, JIA

Design Architects
Jun Mitsui&Associates Architects
http://www.jma.co.jp/
Design Team
Jun Mitsui, Jim Lambiasi, Kazumasa Toku
Building Use
Shop, Restaurant
Location
2-5-11, Ginza Chuo-ku Tokyo JAPAN
Structure
S structure & SRC structure
Floors
2underground, 11above ground
Construction Documents
TAISEI Corporation
Mechanical Engineer
TAISEI Corporation
Electrical Engineer
TAISEI Corporation
Structural Engineer
TAISEI Corporation
Contractor
TAISEI Corporation
Project Area
4,022 sqm
Project Year
May, 2005 to December, 2008
Open
May, 2008
Photographs
Naoomi Kurozumi

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