Cultural & Arts Upgrade of Hongcang Cultural and Creative Park by MUTART

感谢 目坦艺术MTA （联系邮箱：21348370@qq.com）予gooood分享以下内容。更多关于他们，请至：MUTART on gooood
Appreciation towards  MUTART （mail：21348370@qq.com） for providing the following description:

项目坐落于成都成华禾创工业遗址片区，覆盖“完美世界”“101”地块。作为红仓文创园标志性的主题雕塑系列，整套作品借鉴主题场景的叙事逻辑进行系统化铺排，统一核心视觉符号，落地原创 IP，建立强烈的视觉识别性。2017—2026 年间红仓持续推进艺术更新，老厂房沉淀的工业印记交织文艺生活与数字未来；其间的艺术创作旨在激活场地的历史叙事，让工业遗存向公众诉说自身故事。

Situated in Chengdu’s Hechuang Industrial Heritage Zone across the “Perfect World” and “101” plots, this sculptural series is Hongcang Creative Park’s flagship landmark. Using scenic narrative structuring and consistent visuals, it introduces the site-specific IP Hongxiaopang for distinct visual identity. Hongcang has undergone continuous artistic regeneration from 2017 to 2026, merging old industrial traces with cultural life and digital futures to reveal the site’s layered history.

▼项目视频，Project video © 目坦艺术MTA，摄像 / Videography：赖云鹏

 

叙语
Narrative

基于场域文化特质，创作提炼出「延续・链接・更新」三层设计动作。区别于传统静态陈列的公共艺术，本系列装置希望形成可感知、可互动、伴随场地生长的动态艺术体系。

Rooted in the site’s inherent cultural character, the design establishes three core design strategies: continuity, connection and renewal. Moving beyond conventional static public displays, this series of installations builds a perceptible, interactive artistic system that grows alongside the site.

▼红仓风貌鸟瞰，Aerial view of Hongcang © 赖云鹏

其中，延续承载钢铁与时间沉淀下来的工业厚重感，作为整片场地的叙事基底与时代记忆；链接搭建情感通道，让在这里发生的文艺活动、公共社交找到精神归属；更新依托老厂房原有空间骨架，在数字媒介的加持下，持续生长、迭代，传递向上的生命力。

Continuity preserves steel-and-time industrial weight as the site’s narrative bedrock and collective memory. Connection forges emotional channels, rooting cultural events and public assembly in shared belonging. Renewal emerges from the old workshop fabric, evolving iteratively via digital media to carry uplifting vitality.

▼红仓风貌鸟瞰，Aerial view of Hongcang © 赖云鹏

▼红仓风貌鸟瞰，Aerial view of Hongcang © 赖云鹏

 

延续记忆
Continuity | Memory

雕塑《RED MAN（红仓小胖）》，以“成华红”与红砖像素为基底，提取上世纪五六十年代仓库工人形象，转化为该 IP 形象。白手套、安全帽、工装，是记忆里与红砖厂房相伴的劳动者；因此诞生的 RED MAN，如同游戏与动画中令人崇拜的硬核力量型角色，承载着建设者质朴厚重的力量感。

Sculpture RED MAN (Hongxiaopang) draws on “Chenghua Red” and red brick pixel language, reinterpreting 1950s–60s warehouse workers into the IP. Clad in white gloves, safety helmet and overalls, the figure echoes admired tough powerhouse characters from games and animations, embodying builders’ grounded strength.

▼红小胖正视，RED MAN, front view © 赖云鹏

▼红小胖侧视，RED MAN, side view © 赖云鹏

雕塑呈劳作姿态伫立，主体由经典的红砖像素模块构筑，局部向代表新生的镜面不锈钢材质过渡；左手托举的箱体呼应旧时仓储，承载场地工业记忆，右手高擎的箱体则象征新时代的创意聚合与创新生长，隐喻场地从历史岁月走向当下未来的演变。

Standing in a working pose, it is formed of red brick pixel blocks, transitioning to mirror-finish stainless steel for renewal. The left cube preserves old industrial memory; the raised right cube symbolises creative convergence and growth, alluding to the site’s evolution from history to the present and future.

▼红小胖局部，RED MAN, detail view © 赖云鹏

 

红仓记忆 NO.1
RED BARN MEMORY NO.1

作品以老解放卡车为原型复刻仓库旧日货运场景，将红砖化作像素单元拼合出卡车形态，造型自建筑体量中延展而出，巧妙呼应场地记忆，让卡车这一经典工业符号持续在场；继而转向镜面不锈钢塑造的搬运小胖形象，完成由旧向新的转译。

The piece recreates vintage warehouse freight scenes with a pixelated Jiefang truck extending from the building to echo the site’s memory and keep this classic industrial symbol alive. It then shifts to the reflective stainless steel RED MAN figure, marking the transition from industrial past to the new era.

▼红仓记忆 NO.1 现场实景，RED BARN MEMORY NO.1, site view © 赖云鹏

▼红仓记忆 NO.1 现场实景，RED BARN MEMORY NO.1, site view © 赖云鹏

▼夜间数字光影视觉局部，Night digital lighting effect, detail view © 目坦艺术MTA

 

红仓记忆 NO.2
RED BARN MEMORY NO.2

复刻仓库工人的厂区日常图景，红小胖错落排布于红砖台阶之上，交织休憩闲谈、驻足等候、短暂休整的多元状态，还原旧厂区鲜活真实的工作片段。作品以生活化情景叙事捕捉厂区朴素的烟火质感，依托现代材质与工艺，将封存的工业记忆转化为当代艺术语言，完成工业记忆的当代转译，让到访者沉浸式感受老厂区往昔的气息。

Recreating warehouse workers’ routines, RED MAN figures scatter across red-brick steps. Capturing rest, chat and work pauses, they revive authentic factory moments. Using everyday narrative and modern fabrication, the work translates dormant industrial memories into contemporary art, letting visitors feel the site’s bygone atmosphere.

▼红仓记忆 NO.2 现场实景，RED BARN MEMORY NO.2, site view © 目坦艺术MTA

▼红仓记忆 NO.2 局部，
RED BARN MEMORY NO.2, detail view © 目坦艺术MTA

 

历史光影
Light History

选取木箱、铁桶等经典仓储构件，以文字镂空工艺成型，承载禾创仓库的发展脉络。一众红仓小胖合力托举构件，象征集体力量；夜幕下，镂空缝隙透出微光，将场地历史投射在通道墙面与地面，以光影艺术让厚重的工业记忆焕发新生。

Using vintage drums and crates, the work employs cutout lettering to trace Hechuang Warehouse’s history. RED MAN figures uphold the form to symbolize collective power. At night, light through cutouts projects the site’s story, reviving industrial memories via light art.

▼夜间数字光影视觉，Night digital lighting effect © 目坦艺术MTA

 

链接时光
Connection | Time
流光水塔
Lightflow Water Tower

设计依托场地留存的原生水塔构筑物，联动“红小胖”IP 夜间投影装置，跳出水塔原本单一的蓄水功能。它曾是滋养厂区的生命载体，如今成为勾连历史与当下的精神节点。

Leveraging the preserved water tower, the design pairs it with RED MAN night projections, moving beyond its storage role. Once vital to the factory, it now serves as a spiritual anchor bridging past and present.

▼流光水塔现场实景，Lightflow Water Tower, site view © 赖云鹏

▼夜间数字光影视觉，Night digital lighting effect © 赖云鹏

它不再储存水流，而是承载数字创意与场地烟火气息，以光影媒介完成老工业遗存与未来数字艺术的跨时空对话。

Instead of storing water, it bears digital creativity and the site’s living energy, enabling cross-temporal dialogue between industrial heritage and digital art through light.

▼夜间数字光影鸟瞰，Night aerial view, digital lighting © 目坦艺术MTA

 

时光片影
Moments of Time

从老厂房原生形象提炼出“红小胖”IP，将原本平面的视觉符号转化为立体的公共艺术形象，并衍生出多种不同生活状态的人物形象。

The RED MAN IP grows from the identity of the original workshops. Reimagined from two-dimensional graphics into sculptural public art, it expands into a cast of figures depicting varied everyday lives.

▼园区完整墙面现场实景，Full wall of the park, site view © 赖云鹏

▼夜间数字光影视觉，Night digital lighting effect © 赖云鹏

IP 根植于厂区原生记忆，转化为多组生活化人物立面，弥合工业遗存与普通参观者之间的距离，如同场地流动的血脉，为园区注入生活化的人文气息。

Rooted in the site’s heritage, these figures bridge industrial heritage and visitors, imbuing the park with approachable human warmth.

▼园区局部墙面现场实景，Park wall, partial view © 赖云鹏

▼夜间数字光影视觉，Night digital lighting effect © 赖云鹏

 

接驳通道｜待施工
Transfer Corridor, Proposed

地铁接驳通道采用长卷式叙事构图，串联起不同时代的人群形象：从五六十年代的产业工人，到当下的设计师、艺术家、青年群体。人物形象的演变，直观呈现这片土地上人群身份迭代、城市文化持续更新的脉络。

The proposed metro transfer passage adopts a panoramic narrative composition linking figures across eras: 1950s–60s industrial workers, alongside today’s designers, artists and youth. This sequence visualizes evolving local identities and ongoing urban cultural regeneration.

▼地铁接驳通道设计示意图（待施工），Metro Transfer Passage, design schematic, proposed © 目坦艺术MTA

▼地铁接驳通道设计示意图（待施工），Metro Transfer Passage, design schematic, proposed © 目坦艺术MTA

 

更向未来
Renewal | Future

金色中环
Golden Ring

环形装置之上，“金色中环”呼应成华片区，这一打造亮点在成都二环与三环之间的重要位置，是城市热闹的繁华节点。以流动曲面承载链接与更新的叙事，消弭过去、当下与未来的边界，让工业遗存的厚重与数字场景的轻盈在此交融。

Named Golden Ring, the installation echoes Chenghua’s Golden Central Belt urban initiative, a signature urban corridor between Chengdu’s 2nd and 3rd Ring Roads. It serves as a vibrant urban landmark for the district. Its fluid surface embodies connection and renewal, blurring past, present and future, merging industrial weight with digital lightness.

▼金色中环现场实景，Golden Ring, site view © 赖云鹏

▼夜间数字光影视觉，Night digital lighting effect © 赖云鹏

环形曲面形成连续流动的视觉体验，如同持续生长、可以呼吸的生命之环，借光影流转，把场地更新的核心叙事直观传递给参观者。

Its continuous curved surface offers a fluid visual experience, like a living, ever-evolving ring. Through shifting light, it communicates the site’s regeneration narrative to visitors.

▼金色中环现场实景，Golden Ring, site view © 赖云鹏

▼金色中环现场实景，Golden Ring, site view © 赖云鹏

 

101—时空之门
101 – Time Gate

装置延续老工业建筑经典的砖块肌理语言，同时提取后方的 101 甲板建筑利落的切面形态。

The installation carries forward the brick texture language of historic industrial buildings, while adopting crisp planar forms from the rear 101 Deck.

▼101—时空之门现场实景，101 – Time Gate, site view © 赖云鹏

▼101—时空之门现场实景，101 – Time Gate, site view © 赖云鹏

它如同一座时间隧道，模糊时间与空间的边界。一端锚定沉淀已久的工业记忆，另一端承载流动的数字景象，在旧场地的基底之上，打造面向大众、通往未来体验的探索之门。

Acting as a time tunnel blurring temporal and spatial boundaries, it anchors enduring industrial memory at one end and frames fluid digital scenes at the other, forming a public gateway to future experiences rooted in the site.

▼夜间数字光影视觉，Night digital lighting effect © 赖云鹏

▼夜间数字光影视觉，Night digital lighting effect © 赖云鹏

 

图筑留痕
Mapping | Traces

这套作品以日间实体装置、夜间数字光影的双重体验，把工业遗存的历史线索转化为可体验的公共艺术，为城市更新提供一处承载公众记忆的文化界面。

Alternating tangible daytime installations and digital light at night, this suite of public art reframes traces of industrial heritage into experiential public art, forming a cultural interface for collective memory within urban regeneration.

▼装置搭建现场实景，On-site fabrication © 目坦艺术MTA

▼红仓记忆 NO.2 红小胖雕塑细节，RED BARN MEMORY NO.2, sculpture detail © 目坦艺术MTA

▼水塔投影图案，Lightflow Water Tower projection pattern © 目坦艺术MTA

▼101—时空之门构造详图，101 – Time Gate, construction detail © 目坦艺术MTA

▼金色中环构造详图，Golden Ring, construction detail © 目坦艺术MTA

▼园区墙面立面图，Elevation of the park wall © 目坦艺术MTA

项目名称：红仓文创产业园片区文化艺术提升
项目类型：艺术、设计
设计团队：目坦文化艺术（重庆）有限公司
设计主创：刘航、李鹏、陈吉
参与成员：杨琪、万俊言、廖静、杨茜茹
摄影摄像：赖云鹏
完成年份：2026 年
项目地址：成都市成华区八里庄地铁站旁（红仓文创产业园片区）
项目面积：1400 平方米
实施单位：目坦文化艺术（重庆）有限公司
客户：成都成华旧城改造投资有限公司
材料：耐候钢、不锈钢、铝板、红砖、装饰漆面、数控灯光
联系邮箱：21348370@qq.com

Project Name: Cultural & Arts Upgrade of Hongcang Cultural and Creative Park
Project Type: Art, Design
Design Team: MUTART Culture & Art (Chongqing) Co., Ltd.
Lead Designers: Liu Hang, Li Peng, Chen Ji
Team Members: Yang Qi, Wan Junyan, Liao Jing, Yang Xiru
Photography & Videography: Lai Yunpeng
Completion Year: 2026
Site: Beside Balizhuang Metro Station, Chenghua District, Chengdu (Hongcang Cultural and Creative Park District)
Area: 1400㎡
Implementer: MUTART Culture & Art (Chongqing) Co., Ltd.
Client: Chengdu Chenghua Old Urban Reconstruction Investment Co., Ltd.
Materials: Corten steel, stainless steel, aluminium panel, red brick, decorative painted finish, digitally controlled lighting
Email: 21348370@qq.com

More：目坦艺术MTA