Film Reels - Wuhan Wushang Mall Cinema 9F by One Plus Partnership

非常感谢 壹正企划有限公司 对gooood的分享。更多关于他们：One Plus Partnership on gooood。
Appreciation towards One Plus Partnership for providing the following description:

现今的世代什么都讲求高科技，电影院的电影播放都已经电子化，不再使用一大卷一大卷的菲林。以前电影院的放映室堆满扁圆形的铁盒，这些盒子里盛载着一部又一部的电影，可以说是电影的标志。这次设计师以「菲林铁盒」作为电影院的设计主题，透过利用菲林铁盒圆圆的外型，打造出一个充满张力、前卫的观影空间。

With the advancement of technology, movie screening in cinemas has been digitalized, piles of film reels are no longer stacked up in screening rooms. In the old days, films are stored in film reels, movies are screened in cinemas by running reels in projectors. The designers adopted the rotating motion of the reels as the theme of this cinema, captured and portrayed in an impactful and modernistic movie-viewing environment.

走进电影院大堂，观众会被满布整个天花的圆盘震慑。菲林铁盒化身为好几十个直径接近三米的大型圆形盘子，设计师以巧妙的手法把串连起来，组成横跨整个大堂的巨形天花装饰，效果非常震撼。这些盘子紧密地互相重叠排列，连绵的盘子有高有低，木纹加上灯光效果让天花装饰看起来会产生移动的幻觉。盘子由漆上木纹的铝板制成，让原本是平面的盘子更为立体，也让铝板看起来更有质感、更显高贵。设计师刻意采用了大地色系为主要色调，让大堂的气氛更加柔和，营造一种温馨的感觉。地面用了两种不同深浅的啡色长形云石，跟天花装饰的圆盘形成平行线，放眼望去，较深色的云石就好像天花圆盘投影在地上的阴影，为天花的装置增添动感。

As the audience enter the lobby, they will be struck by round plates arranged all across the ceiling. Film reels are portrayed as huge round plates with 2.8 meter diameter, which are linked carefully by designers, jointly form an enormous and powerful ceiling feature. These plates are arranged to overlap each other closely, and are placed in various heights. The wood pattern and the lighting effect together create a sense of movement and suspension, resembling film reels frozen in the midst of rotation. The plates are aluminium panels painted with wood patterns, where the wood pattern enhances the 3D effect and adds texture to the flat aluminium panels. The designers adopted earth tone as the main color scheme for this project, creating a mild and warm atmosphere in the lobby. Stones in 2 different shades of brown are used on the floor, these long stone stripes align with the round plate ceiling feature, the darker stones imitate shadows these plates cast on the floor. The linear floor pattern also strengthens the sense of movement of the ceiling feature, resulting in a dynamic atmosphere in the lobby.

▼象征菲林圆盘的圆盘连绵不断，给人一种视觉上的震撼，然而在同时大地色调为整体营造出一种温馨的氛围，the round plates which represent film reels continue all across the ceiling, bringing a visual shock to audience, but at the same time the earth tones create a warm atmosphere in the lobby

▼地面上两种不同深浅的啡色云石跟天花板上被设计师以巧妙的手法串连起来的圆盘相互平行呼应，stones stripes in 2 different shades of brown are parallel to the round plates under the ceiling, which are linked carefully by designers

售票处旁边的盘子下垂到地下，不但让天花装饰的动态更具变化，更成为了售票处装饰的一部分，巧妙地把售票处跟大堂分隔开来。卖品部云石桌子的边缘都是流线型的，设计师舍弃了一般服务台方正的设计，呼应了菲林铁盒圆滑的线条。观众在电影放映前可以先到休息区坐坐，享用小食。大堂的天花装饰一直贯穿到售票处旁边的休息区，不但连接起两个空间，也把菲林铁盒的概念串连到休息区。休息区同样以大堂的大地色系为主色调，沙发和茶几都是深绿色的，沉稳中带优雅。除了舒适的大沙发以外，设计师也选用了一些较轻便的小圆凳，观众可以按需要随意地搬到茶几旁使用，让一家大小可以坐在一起。休息区的家具形状都选用圆角的设计，配合天花的圆盘装饰更显和谐。

The plates next to the ticket counter descends to the ground, not only does it add variety to the ceiling feature, but also becomes part of the decoration in this area, acting as a screen to subtly separate the ticket counter from the rest of the lobby. The stone counters at the concession area are specially designed with smooth edges, matching with the fluid outline of film reels. Before the movie begins, audience can relax themselves at the rest area, take a seat and enjoy some snacks. The ceiling feature in the lobby extends all the way to the rest area. Earth tone is also adopted in the rest area, sofas and coffee tables are in dark green, presenting a sense of elegance and calmness. Apart from the comfortable big sofas, the designers have also placed stools at the rest area, customers can group the stools and tables according to their needs and gather with their family or friends. Loose furniture in the rest area are round and have smooth edges, echoing with the round plates in the ceiling feature.

▼售票处旁边的盘子下垂到地下，成为了售票处装饰的一部分，the plates next to the ticket counter descends to the ground, becoming part of the decoration in this area

▼装饰延伸到售票处旁边的休息区，the ceiling feature in the lobby extends all the way to the rest area

设计师在影厅内也有加入菲林铁盒的元素。整个天花和墙壁都布满了无数由吸音板做的啡色小圆片，和大堂的圆盘天花装饰互相呼应。小圆片立体地分别从天花垂下又从墙壁里横向飞出来，四方百面地围绕着观众，巧妙地营造小圆片在飞驰却又不会落下的幻觉。而地毯的图案揉和了大堂的两个主要元素，简单的线条勾划出大堂天花装饰和云石地板的外型，显示了整个影院设计的一体性。座椅和地毯使用了两种深浅的啡色和绿色，为整个影院所用的色调作完美的首尾呼应。

The theme of film reels is also evident in auditoriums. The ceiling and walls are all covered with small brown discs made from sound absorbing panels, echoing with the ceiling feature in the lobby. The discs seem to be flying towards the audience from everywhere, creating a sense of speed and excitement. Pattern on the carpet merges the 2 main elements of the lobby design, simple lines outline the ceiling feature and stone floor. The chairs and carpets are in 2 shades of brown and green, creating a sense of consistency in the color scheme of the cinema.

▼应用了菲林铁盒元素的影厅，the element of film reel was also applied to the auditoriums