Wrap / Oato

非常感谢Oato. Design Office.将项目介绍和项目图片授权gooood发行。更多请至：Oato. Design Office on gooood 
Appreciation towards Oato. Design Office. for providing the following description:

Wrap储物边桌是2012年新成立的Oato设计工作室为高品质木材品牌Kuperus & Gardenier设计的产品。

This product is designed for Kuperus & Gardenier, a brand that creates high quality wooden products. In the past the company gained experience in the design field creating prototypes and producing objects for designers as Christien Meindertsma and Aldo Bakker.

Wrap是一款真诚迷人的精心设计。用一张像纸一样的桦木胶合板裹成边桌身架，然后在上下两端用简单的逻辑方式盖上底板和顶板。此外边桌身架没有使用胶水，而是用线打结固定的形式稳固来固定这个牢固的家具。 

The company wanted to use this knowledge and their contacts in the design field to start their own brand, one that represents honest, fascinating and well-crafted products. Because they liked the Stuck Chair, which they executed, Kuperus & Gardenier asked us to be one of the debut designers for the collection.

Like a piece of paper we wrapped up birch plywood sheet in a cone-like shape, fastened by birch root stitching. The cone shape provides for a simple and logic way to add a bottom and lid to it. Held in place by pins, the total shape is secured without the use of glue. In itself the outer shape is very flexible, adding the massive parts makes the total into a rigid piece.

该产品在生产与工艺之间找到了微妙的平稳。设计师选用简单可重复的形状，以及按需取木材，最终实现和保证产品的品质，曲线，灵活。

The goal for this project was to find a delicate balance between production and craft detailing. That’s why we chose to work with simple reproducible shapes and apply common qualities of different wooden material types to design a product: Mass, bendable and completely flexible.

Materials:
Birch plywood, birch root, massive birch, lacquered MDF.
Price:
€ 395,- VAT/BTW incl.
€ 326,50 VAT/BTW Excl.
OATO. CONCEPT

What is the relationship of the elements a design consists of?This is the basic question we ask ourselves when we designing.We start by dissecting the archetype of a product.From this we take all elements that are essential and redesign them.For us the most interesting question is how all these elements exist in relation to another,and how this could benefit making new, fresh and interesting objects.We call this ‘the poetic side of industrial design’, a concept that tries to find the balance between thinking (poetic) and execution (industry).Oato. Design Office was founded in 2012 by Stefan Tervoort and Pim Snijdoodt.

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