前往今昔并存的上海新天地，若想寻觅一处把故事说得难忘的场域，地图上必得替时尚品牌ANEST COLLECTIVE设下标注。有别于知名精品或街头潮牌，ANEST COLLECTIVE强调义大利高级订制服，不急趋喧哗潮流快速变异的服装轮廓和色彩偏好，低调而专注透过生活积蕴的审美目光，透过服饰、艺术品、家具与建筑元素融会出一方叙事空间，让人享受美学里的雍容与自由。
In SHANGHAI XINTIANDI where the past meets the present, if you are looking for a site that tells unforgettable stories, the map must be tagged with the fashion brand – ANEST COLLECTIVE. Neither a well-known boutique nor a street fashion brand, ANEST COLLECTIVE is a unique Italian luxury brand that offers high-quality ready-to-wear collections. Instead of following the bustling trend of fast-changing silhouette and color preferences, it remains low-key and focused on the aesthetic vision that is accumulated through life, and creates a narrative space through the fusion of the elements of clothing, artwork, furniture and architecture This is the place where people can enjoy the grace and freedom of aesthetics.
▼建筑外观，exterior view © 鲁芬芳
街景 · 阶景
Streetscape · Staircases
▼设计示意，concept © 水相设计
Clothing is a mobile building. From the tinniest spinning structure to the display space of the store, ANEST COLLECTIVE presents the basic but not simple craftsmanship. Responsible for creating space, WATERFROM DESIGN extends the creative concept to the urban landscape based on the narrative background of the brand’s foundations – Italian aesthetics and workshops. The impressive buildings are strung together by large and small squares and stairs, the platform between which becomes the place to sit on, and ancient cultural cities are the destinations to visit; each stair presents three-dimensional details of the history.
▼室内空间概览，interior general view © 鲁芬芳
▼从一层望向街道，view to the street © 鲁芬芳
▼一层空间，ground floor space © 鲁芬芳
We transform the landscape vocabulary into the cross-sectional layout of the indoor building, not only deliberately highlighting the outline of the stairs, but also compressing or extending the cutting ratio of the stairs into commodity display cases and furniture cabinets, turning the dimension into a porch, the recessed facades of the wall and even the rhythmic level of the ceiling’s stair surface. The stairs and platforms that are placed or scaled down to reproduce the city’s ups and downs without the tedious details, and the sunny corners of the stairs help the interior create sculpture-like stereoscopic details. They connect like a kind of viewing rhythm, dislocation and extension, which makes people follow the turning of the stairs and unconsciously twist their perception of gravity, just like stepping into a psychedelic painting of MC Escher. Even if you look at the abruptly stopped ladder break-point, you also want to get a glimpse of the facade from another perspective.
▼阶梯和展台，staircase and display cases © 鲁芬芳
Light and Shadow Knead out the Wrinkles of Time
At the same time, the shadows between the stairs faint deep or shallow images indoors. Through the shadows, you can perceive the height of the building and the power of the sculptures, stack the weight of the entity in the void and point out the direction of time when they rise and fall. This thought-provoking profoundness enriches the visual levels of different stairs’ cross-sectional and top views. The picture is still, and the years are tranquil, endowing the light with the outline of the story.
▼梯面间的阴影在室内晕出深景浅像，the shadows between the stairs faint deep or shallow images indoors © 鲁芬芳
▼光影细节，detailed view © 鲁芬芳
为了呈现凿刻城市的纯净轮廓，我们选择不同质地的白色阶来堆叠色彩布局，如同艺术家Malevich画作《White on White》欲以纯粹几何及单色阶叙述抽离情绪的艺术原点，但颜料的薄擦浓涂在这空间中转由不同纹理的石材、漆面与织品来表现，在厚度各异的白色转折里，光线来去如淡淡涂抹的粉彩，柔软而朦胧。简化色彩回归造型最宁静的状态后，室内建筑犹如未上釉的素胚，使观者专注于形体及量感带来的美学初衷。
In order to present the pure outline of the carved city, we choose white scales of different textures to stack the color layout, just like the painting White on White of the artist Malevich who wants to use pure geometry and monochromatic scales to describe the artistic origin of emotional detachment, but in this space, the thick or thin paint is represented in different textures of stone, lacquer and fabric. In the transitions of various thicknesses of white color, the light comes and goes like a lightly smeared pastel, soft and hazy. After the color is simplified and the shapes are retreated to the most tranquil state, the interior architecture is like an unglazed plain embryo, so that the viewers can thus focus on the aesthetic original intention brought by the sense of form and volume.
▼一层楼梯，staircase on the ground floor © 鲁芬芳
▼厚度各异的白色转折，transitions of various thicknesses of white color © 鲁芬芳
Quick Sketch・Plain Writing
To intone Italian urban architecture, one must embrace classicism. We learn from its decorative logic: sculptures, fireplaces, picture frames with sense of volumes, marble materials, etc. They are regarded as eternality by many generations, and shape the soul of life in space. We liberate the prosperous details with modern methods and have more freedom of imagination. The floating light and glimpse of the image left behind is a light-hearted dream, in which we do not remember the trivial details, but are impressed by the emotions we feel, as we turn the improvisational sketches of the Renaissance period that we reminisce into different scenes of the store, match the clothing, accessories and artwork according to each season to flexibly change the narrative intensity of the space.
▼二层空间，second floor © 鲁芬芳
▼客厅和壁炉区，living room and fire place © 鲁芬芳
▼展示区细节，display area © 鲁芬芳
▼试衣间区域，fitting room area © 鲁芬芳
Enter ANEST COLLECTIVE, get ready to listen to an Italian story between the touch of the fabric and the transition of space.
▼一层平面图，1F plan © 水相设计
▼二层平面图，2F plan © 水相设计
空间格局：1F 形象中岛、展示区、橱窗 / 2F 展示区、客厅、更衣室、储藏室
Designer: Waterfrom Design
Client: ANEST Collective
Area: 143 m2
Layout: 1F Display Area, storefront / 2F Showroom, living room, changing room, storage
Material：limestone, marble, hand paint, walnut solid wood, leather, brass, titanium plated metal
Design Period：2019.08 ~ 2019.10
Construction Period：2019.12 ~ 2020.05
Copyright: Waterfrom Design